If my hood were to vibrate enough to cause a noise that I could hear within my cab I would not be worried about reducing the noise with an add on. I would have more worries. I have not at this point read any complaints about this being an issue but the earliest trucks are getting older.There are at least a few paths for the noise to reach you. Noise that is heard outside of the cab can obviously be transmitted back into the cab, just like any noise outside.
iThe pad will insulate noise from leaving the engine compartment. But It's also likely that the Hood could vibrate at times such that it will create some level of noise due to that vibration resonance of the sheet metal. The mass of the pad will change that vibration frequency to reduce that noise source, like any mass damper.
Ford may have met the noise target for the vehicle during development, just like any attribute target, and may decide it isn't worth more cost to further reduce noise, based on competition, etc. But the owner can always elect to add more cost if desired.
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