Typical Maverick Buyer's Age Range

[dbbii]

I'm 68. Bought my 2023 just about 2 years ago. Had a 2018 Ford Explorer that the water pump went out on. It was going to be about $3k for a water pump. Decided to just buy a vehicle. Looked for something that would fit in my garage, got decent gas mileage and that I could pay cash for.

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[Solo]

I was 62 when I bought my Maverick last year. But it gets a lot of looks/compliments from younger guys.

 

[Azabych]

I spent many months researching to go from a full size Silverado, prior had a F-150, to a small or mid-sized truck. Ruled out Toyota ans Nissan immediately because the ride and ingress is just as bad as what I had. Narrowed down to Ridgeline (never really card for Honda although being in a couple of their plants before and impressed) and Maverick. Many of the reviews and articles I read said Ford picked the name Maverick not as a nod to the old car but to the target customer demographic. They were targeting the 25 to 35 young environmentally conscious urban or suburban dwellers. I think the buyers are much older. I personally am 66 and the first time I saw one I thought "a 4 door Ranchero finally." Just curious if I am correct in my thinking but most of the drivers I have seen are at least over 40.
THOUGHTS?

I was 60 when I got my first one now have a 2025 after trading in my 2023

 

[RSM]

Had my 2023 for 26 months. Will be 59 in the summer

 

[ugfbill]

71 year old Maverick owner here……
also own a 24 6.7l Tremor, 62 CJ5, 40 Ford Coupe, 24 Limited Expedition, 57 356 (kit car)
Stereotype this boomer from that list

72 here. Ruby red Lariat hybrid AWD!

 

[strydertortois]

Got my 2024 hybrid at 21 years old. I’m a software engineer. Big into mountain biking but wanted good fuel economy in the city so this was the perfect vehicle for me.

 

[RoeB]

83

 

[pa4ul]

37 over here just picked up a lobo a week ago. Kept my Merc for weekend drives and plan on using this to haul stuff around.

 

[TheRealEman]

I spent many months researching to go from a full size Silverado, prior had a F-150, to a small or mid-sized truck. Ruled out Toyota ans Nissan immediately because the ride and ingress is just as bad as what I had. Narrowed down to Ridgeline (never really card for Honda although being in a couple of their plants before and impressed) and Maverick. Many of the reviews and articles I read said Ford picked the name Maverick not as a nod to the old car but to the target customer demographic. They were targeting the 25 to 35 young environmentally conscious urban or suburban dwellers. I think the buyers are much older. I personally am 66 and the first time I saw one I thought "a 4 door Ranchero finally." Just curious if I am correct in my thinking but most of the drivers I have seen are at least over 40.
THOUGHTS?

I’m 64. Suburban type guy but still active with golf, fishing, hiking. I really like my leftover 24 Lariat.

 

[CrazyLady74]

I’m 75, hubby is 71. We have had our ‘23 Lariat hybrid not quite 18 months. Love it! Fits in our garage, and getting close to 44 mpg.

 

[Felixm13]

Hello, 19 y/o with a 24' lariat ecoboost. I really liked the idea of the mavericks when they first came out I was in high school at the time but as soon as I got out I went an bought one, big difference from my 97' diesel f350. But I love the maverick.

 

[Bobby Chapman]

Order my 22 when I was 64, got my 23 when I was 65. 393 days from order to delivery. Such is life sometimes.

 

[Kenv24]

Simple...the only reason a bunch of Geezers are buying the Mav is that they are too old to get their leg up in an F-150 or Superduty.....

 

[Leonard92562]

60 My first Maverick. I have a F350 needed something smaller to tow my Motorcycle with. Got rid of the honda and got the Tremor. love it.

 

[PJBS]

I spent many months researching to go from a full size Silverado, prior had a F-150, to a small or mid-sized truck. Ruled out Toyota ans Nissan immediately because the ride and ingress is just as bad as what I had. Narrowed down to Ridgeline (never really card for Honda although being in a couple of their plants before and impressed) and Maverick. Many of the reviews and articles I read said Ford picked the name Maverick not as a nod to the old car but to the target customer demographic. They were targeting the 25 to 35 young environmentally conscious urban or suburban dwellers. I think the buyers are much older. I personally am 66 and the first time I saw one I thought "a 4 door Ranchero finally." Just curious if I am correct in my thinking but most of the drivers I have seen are at least over 40.
THOUGHTS?

I’m 66 and love my ‘24 Tremor.

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