Ford needs to deliver as many Maverick Hybrids as possible

[Ponyprez]

In the early part of 2022 when I first found out about the Maveric Hybrid I went to try and order one but was unable to. When they opened up for orders in late 2022 I was able to order a hybrid Lariat Lux package and was met with constraints followed shortly thereafter with the news of only 35% availability of Hybrids. I was therefore surprised when my little local dealership called to let me know that my Maverick had arrived. It was missing two items that were constrained, the spray in bedliner and the adaptive cruise control. I was not deterred and was still excited until getting into the finance office and finding figures did not add up to my expectations. There was a hidden dealer markup fee that had a fancier name regarding the short availability and high demand. I had mixed feelings as I was so happy I was one of the fortunate ones to get the hybrid but that was lowered dramatically by the ADM, yes, I could have walked (and almost did) but it would have taken a long time before there were enough in use and availability would eliminate such fees. I know Ford has made statements against this practice but has no real control over it and does not share in these extra profits. I now see why Ford wants to mimic Tesla's business model in the future.

Sponsored

 

[ford5]

I agree with the many that said that Ford knows how many hybrid Mavericks they need to build to meet the requirement. They plan to build only that many since it is a low-profit vehicle for them. They can get away with this because there is hardly any competition. Ford knows many will wait for a hybrid and some will switch to an Eco Maverick because again there isn't much competition. Demand driving supply only works if there is adequate profit.

 

[Ponyprez]

With in the frustration of the back and forth, I would like to thank you for this educational explanation.
Now I can clearly understand why this is taking so long.

Instead of the B.S. from the bad dealers and being left out in the dark, only to get worked up...

If I and other people new this back in 2021 - 2022, perhaps the waiting would be more manageable.

But, some of the things that we the customers have had to go through still suck.
︎ Having to dump options due to constraints.
︎ No longer having the paint colour that I first wanted.
︎Waiting as my trade in value goes down, and the Maverick's price keeps climbing up.
︎ Being told by other members that if I, or other members are not happy we can leave, and buy something else!
We all no that the Maverick is the only truck for the price.
︎ As members we have a right too vent!

I feel you, some members should not make that suggestion to leave or buy something else as it does nothing but exacerbate the issue. I am thrilled that I was lucky enough to be in that 35% to finally get my trucklet although I did get forced to pay ADM "additional dealer markup" which put a big negative in what should have been a big positive for Ford and my dealership. Just because they can legally do it doesn't make it right.

 

[PhilD]

Timing is tricky. I placed order for 5k BBBY on 1/6/23 at $1.23 (i liked that $), but it only got down to $1.28. yesterday 1/12/23, it topped out at $5.58. Blessing as it would have been stressful holding through the FOMO (Fear Of Missing Out) POP in the coming days. (Sell order at $12.34?). Several years ago I had TSLA at $28.28 but took $39.39 and ran = bad timing on sale! I am currently at 87% cash suffering from FOMO on coming DIP! I did buy TMRC on 12/29/22 at $1.17 on dip and sold half yesterday 1/12/23 at $1.49, dang closed at $1.62 plan on selling rest at $3.33! I do have several downers not talking about.

Yeah I've been moving to more fixed stuff. Even laddering CD's seems appealing.

 

[PhilD]

It's just ridiculous that Ford took so many more hybrid orders than they could produce in a year. They should have stopped taking hybrid orders after day 2 then only ecoboost orders. I had a day 4 hybrid XLT order with a few options. I called my dealer a month later and dropped all of the options except full size spare and sliding rear window. After reading more on this forum about how oversold the hybrid option was I called my dealer on 1/4/2023 to change my order to ecoboost. I received a scheduled build date (Week of February 6) on 1/12/2023.

I don't think there will be a competing product readily available for another 2 years so my plan is to re-order a hybrid on day 1 of orders for the 24 model year. I'm paying MSRP + $600 dealer fee for my 23 so if the resale prices hold up as they have I will consider the market when/if the 24 hybrid arrives and will sell my ecoboost if I can still recover my MSRP at that time and the 24 price is not too high. At that point. (or maybe even before 24 orders open) I may be just pleased enough with the ecoboost to keep it. I was so focused on a hybrid that I ignored the ecoboost reviews which are very good. The gas mileage isn't bad, the tank holds two more gallons than the hybrid to improve range and the same design utility is there.

I like your strategy!

 

[Scupking]

Personally I think Maverick should have been hybrid only.

 

[PhilD]

Personally I think Maverick should have been hybrid only.

The Santa Cruz pushed Ford to come up with available AWD and 4K towing. The ECO drivetrain from the Escape/Bronco Sport filled the bill.

 

[BradnChristine]

Yeah I've been moving to more fixed stuff. Even laddering CD's seems appealing.

Several places currently offer 5% CDs. I have 2 with a 7 month term and one (NFCU) with a 15 month term that lets you add funds throughout the term. Rare type of CD. Probably gonna get higher...my parents had 15% CDs in the late 1970s.

 

[PhilD]

Several places currently offer 5% CDs. I have 2 with a 7 month term and one (NFCU) with a 15 month term that lets you add funds throughout the term. Rare type of CD. Probably gonna get higher...my parents had 15% CDs in the late 1970s.

Yeah I've been doing Brokered 3 months between 4 and 4.4% for now just in case things change and I want that cash to put back into equities. Stuff that I just had sitting there doing nothing.

 

[OrCoaster]

C-Max in North America, built at Michigan Assembly alongside Focus, was definitely another compliance car. C-Max is larger than a Focus and was only offered in hybrid and plug-in hybrid (Energi) variants, no ICE option. It was a low volume product that, like Maverick, served to capitalize on an existing platform and excess plant capacity, while boosting their CAFE ratings. Focus Electric could be said to be the same, albeit mostly targeted at California with their stricter requirements. Both Focus Electric and C-Max were rather hard to find (except maybe in California) unless you ordered on(e). Difference with Maverick being that C-Max already existed in other markets, Maverick is a new variant on the C2 platform.
/QUOTE]


Well, that's something I didn't know, thanks for that.

I was looking at Craigs list the other night and saw an electric Focus listed for 2 grand. It was fairly new so I started to read the post only to find out that the batteries may need to be replaced or the charging system is DOA.

I like messing with electrical/mechanical things but not having a garage or dry place to work other than the driveway I passed on it. Seemed like a good alternative to not having a new Maverick for city only driving at the time.

 

[MakinDoForNow]

Yeah I've been moving to more fixed stuff. Even laddering CD's seems appealing.

I am $ cost averaging into a dry bulk carrier that is not leveraged out kazoo. Has low debt and good cash so can lower day rate to whatever to keep ships leased whereas competition is leveraged up and has more interest expense so they do not have as flexible lease rates if needed. It also has variable dividend and at last quarters rate is just over 20% return on current stock price. Will have to see what upcoming dividend will be as it could be more or less. What's interesting about cape sized ships is that at full throttle the fuel cost can exceed the day rate of the ship. This allows the ship to slow down take more days to get there and save the shipper money while paying for more days to lease the ship.

 

[OrCoaster]

I guess I should have no problem selling my now "in production" hybrid that I no longer need. It's a HPR Lariat Lux BAP w/both CP360's. I'd really love to keep it, but I had to go in a different direction - Santa Cruz.

Hey that is my truck you are trying to sell buddy. Oh, I had the inverter on it too. Oppps.

 

[BradnChristine]

Yeah I've been doing Brokered 3 months between 4 and 4.4% for now just in case things change and I want that cash to put back into equities. Stuff that I just had sitting there doing nothing.

Chasing the rates is what I've been doing as I wait for my Maverick. Keeps me off buying parts until I actually see it in the garage. Still doesn't say built, but modules are populated and Tear Tag is posted there...so it can't be too much longer.

 

[AznMav]

That Toyota Hybrid (2024 Tacoma) pick up is going to start around $37,500....

And you better get ready to complain about Toyota screwing customers because you aren't walking into a dealer in 2024 and getting yourself a Tacoma Hybrid pal.

If they build a hybrid Tacoma and tune it more for performance than fuel economy like they did with the tundra it still wouldn’t compete with the Maverick. Anyone cross shopping between the two are comparing the capabilities of the taco vs the fuel savings of the maverick and trying to see if it would work with their needs.

 

[AznMav]

It would be $5k more but likely have standard AWD, CP360 equivalent, wireless carplay, and possibly adaptive cruise based on the RAV4 Hybrid. It would probably steal away the Lariat orders moreso than the XLs, which is good for everyone.

That being said, I agree Ford will probably be the only one, outside of the SC, in 2023 and likely 2024. But if Toyota announces a competitor coming late 2024, I wouldn't be surprised to see some people step back and wait. Especially since Hybrid orders expect to wait about a year on average anyways.

So Ford adds AWD as an option, which I think everyone is expecting, than they would still undercut Toyota by a few thousand and please everyone?

Sponsored