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On Ford's latest earnings call on July 27th, Farley said:
10% of all F-150s and 56% of all Mavericks sold in the U.S. are sold as hybrids. We are adding hybrid options across our ICE line-up, and we expect to quadruple our hybrid sales in the next five years, and we're already number two in the market last year.
Looks like Ford will be making a big hybrid push and adding hybrid options to other lineups.
Transcript provided below:
https://s201.q4cdn.com/693218008/files/doc_financials/2023/q2/Ford-Q2-2023-Earnings-Transcript.pdf
10% of all F-150s and 56% of all Mavericks sold in the U.S. are sold as hybrids. We are adding hybrid options across our ICE line-up, and we expect to quadruple our hybrid sales in the next five years, and we're already number two in the market last year.
Looks like Ford will be making a big hybrid push and adding hybrid options to other lineups.
Transcript provided below:
https://s201.q4cdn.com/693218008/files/doc_financials/2023/q2/Ford-Q2-2023-Earnings-Transcript.pdf
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