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Starting a fad

Gray Goose

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Hot take: Even though I am old enough to remember its existence, personally I have zero sentimental attachment to that car and would not associate it with my truck at all.

Judging by the number of people around here with "Goose" stickers on their trucks, James Garner avatars, and so on - I am not sure there needs to be any lineage or logic applied whatsoever. But to each their own.
It's a fun name perfect for a fun truck. James Garner reference goes back to the 50's. Even back then the term was in use for about 100 years.
Origin mid 19th century: from the name of Samuel A. Maverick (1803–70), a Texas rancher who did not brand his cattle.
Ford Maverick Starting a fad 1724168413400-fi
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Carlitos_92

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It's a fun name perfect for a fun truck. James Garner reference goes back to the 50's. Even back then the term was in use for about 100 years.
Origin mid 19th century: from the name of Samuel A. Maverick (1803–70), a Texas rancher who did not brand his cattle.
1724168413400-fi.png
Right. I understood the James Garner connection (but did not know there was an actual 19th century person with the Maverick name)... I was just pointing out that it is totally okay IMHO to reference movies/TV as opposed to just the previous Ford. Everybody has their own relationship with their vehicles and it does not have to make sense to anyone else but them. :)
 

DesertHorses

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If you visit AZ i’ll be watching for a little horse under my windshield wiper.
Like any maverick, you don’t have to play by someone else’s rules.
BTW - there are lots of wild pony mavericks - just haven’t been caught and branded by BLM yet.
 

Deweyordeweynot

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If you visit AZ i’ll be watching for a little horse under my windshield wiper.
Like any maverick, you don’t have to play by someone else’s rules.
BTW - there are lots of wild pony mavericks - just haven’t been caught and branded by BLM yet.
Hmm...BLM brands livestock? Seems a stretch.
 

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Timothyd

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I’ve decided (my wife) that when we see another Maverick to give the owner of that vehicle a toy horse (Maverick) kinda like the jeeps and the little ducks, just thought it would make friends of Maverick owners
I bought a tube of little horses at Hobby Lobby
Or:
Ford Maverick Starting a fad 20240602_101639
 

Blue_Max

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A maverick is not a horse.

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asylus

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If you visit AZ i’ll be watching for a little horse under my windshield wiper.
Like any maverick, you don’t have to play by someone else’s rules.
BTW - there are lots of wild pony mavericks - just haven’t been caught and branded by BLM yet.
The last part lost me. Please explain.
 

CuteLilTruck

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I'm a little confused. 🤔
Tom Cruise and Top Gun do not have any lineage to Ford and the original Maverick.
As others said, it's a play on words.
When referencing animals associated with the word maverick, it is more than likely referring to a cow/calf not a horse. Ford has clearly used horse terms for other cars.
IMHO, Ford used the name Maverick because this truck is a very different vehicle compared to industry standards for trucks. Ford is going against the grain, doing their own thing... they are being Mavericks.
To me that kind of thinking is more relatable to TopGun than a cow or horse. Neither animal being a good representation of our trucks.

TLDR: I think it's more fun to make a Maverick/TopGun reference than an animal. But all are valid things to do because they are all fun.
 
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Glen Baker LLC

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As others said, it's a play on words.
When referencing animals associated with the word maverick, it is more than likely referring to a cow/calf not a horse. Ford has clearly used horse terms for other cars.
IMHO, Ford used the name Maverick because this truck is a very different vehicle compared to industry standards for trucks. Ford is going against the grain, doing their own thing... they are being Mavericks.
To me that kind of thinking is more relatable to TopGun than a cow or horse. Neither animal being a good representation of our trucks.

TLDR: I think it's more fun to make a Maverick/TopGun reference than an animal. But all are valid things to do because they are all fun.
The only problem with that was when Ford first introduced the Ford Maverick car it was priced at $1995.
When Ford introduced the Ford Maverick truck they made a direct tie in with $19,995 price.
Copied from Ford performance website.
Ford promoted the new compact Maverick as an “import fighter” with more bang for the buck and a base sticker price of $1,995. You could buy a Maverick for less than a Volkswagen.
Skip 50+ years
As incredible as it may seem, the Maverick nameplate returned to the Blue Oval for the 2022 model year on a new Ford unit-body light truck built on the small Bronco platform -- timed just right for a truck-crazed marketplace and millions of young people. Like the original Maverick, it was launched at a value price – the new base Maverick stickered at $19,995. You gotta love it. It’s just the right size for hauling, cruising, a weekend getaway, and real off-road, in-the-mud performance. It the spirit of the original, Maverick looks good and offers solid, reliable performance.
 
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asylus

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CuteLilTruck

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The only problem with that was when Ford first introduced the Ford Maverick car it was priced at $1995.
When Ford introduced the Ford Maverick truck they made a direct tie in with $19,995 price.
uhhh... what? I'm not referencing the price. I mean the truck was the first small subcompact truck in years! It went small while other brands have increased in size. It acted like a 'maverick' in how it was designed.
Sorry, I mean this with respect but the word play is going over your head or your hyper focused on this being meaningful/related/attached to something historic about Ford.
I was joking with it, don't take it too seriously.
 

asylus

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BLM in the quote referred to "Bureau of Land Management." (And I assume mustangs were being referred to as mavericks.)
I appreciate the clarification.
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