New Ford White Logo

[REMUB40]

I have seen a couple of F-150s with the white logo and am not a fan. The white contrast is a little too much. It probably looks ok with certain colors (white or black).

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[Ozarkbeard]

The eye patches on the front of the '25 Maver-ick headlights also look somewhat OK with a certain color. Black.

I read on another site that Ford dropped the chrome-y plastic because it is not an environmentally-sound manufacturing process. It also costs more to make than white.

 

[A.Bursell]

The "white" logo may be the badges that light up. Haven't seen anything official on the Mavs but they appear in some photos to be the same style.

 

[CaReviews]

The White Badge will be on all 2025+ models, and personally I dig it. Gives it a kind of "Neon" look and makes it seem a lot more modernized.

 

[Phimosis]

A

I have seen a couple of F-150s with the white logo and am not a fan. The white contrast is a little too much. It probably looks ok with certain colors (white or black).

Any pictures of what you’re talking about? I googled 2025 F-150 and all of the pictures show the standard blue oval with chrome letters.

 

[ClemsonU88]

Is this it? It has white letters. Or does the one you're talking about have a white background (where this one has the blue background)?

 

[710-oil-614]

Kind of like the shitty front end on the MY25 I've come to "like"....the shitty new Ford emblem is growing on me too.

 

[Tbone289]

Any pictures of what you’re talking about? I googled 2025 F-150 and all of the pictures show the standard blue oval with chrome letters.

https://fordauthority.com/2023/09/as-expected-2024-ford-f-150-debuts-new-emblem/

https://www.caranddriver.com/news/a45106651/ford-blue-oval-logo-simplified/

 

[commadorebob]

I honestly don't think it is that big of a deal. If I wasn't specifically looking for it, I doubt even I'd notice the move away from chrome. Every company refreshes their logo every now and then. I tend to agree this one is the result of wanting to eventually allow for a glowing logo on all vehicles, which the white will allow for.

Ford's is iconic so there is little they can change to refresh it. Same with Chevy's bowtie. But can't be any worse than Kia's new logo. I've gotten to calling it "KIN." Tell me I'm wrong:

 

[Ozarkbeard]

I honestly don't think it is that big of a deal. If I wasn't specifically looking for it, I doubt even I'd notice the move away from chrome. Every company refreshes their logo every now and then. I tend to agree this one is the result of wanting to eventually allow for a glowing logo on all vehicles, which the white will allow for.

Ford's is iconic so there is little they can change to refresh it. Same with Chevy's bowtie. But can't be any worse than Kia's new logo. I've gotten to calling it "KIN." Tell me I'm wrong:

Every time I see that ridiculous logo, I think of Nine Inch Nails band.

 

[710-oil-614]

I honestly don't think it is that big of a deal. If I wasn't specifically looking for it, I doubt even I'd notice the move away from chrome. Every company refreshes their logo every now and then. I tend to agree this one is the result of wanting to eventually allow for a glowing logo on all vehicles, which the white will allow for.

Ford's is iconic so there is little they can change to refresh it. Same with Chevy's bowtie. But can't be any worse than Kia's new logo. I've gotten to calling it "KIN." Tell me I'm wrong:

My initials are KN so I say its my brand.

 

[Dad]

The "white" logo may be the badges that light up. Haven't seen anything official on the Mavs but they appear in some photos to be the same style.

I like the lighted logo. Member @Redneck Garage has a thread on how to replace front factory emblem with a lighted version. Involves removing the front cowling, so I didn't put it on my 'must-have' list, but now I'm rethinking it.

 

[DanoW]

 

[Waterick]

I honestly don't think it is that big of a deal...
Ford's is iconic so there is little they can change to refresh it. Same with Chevy's bowtie. But can't be any worse than Kia's new logo. I've gotten to calling it "KIN." Tell me I'm wrong:

Reminds me. My father, a career military flyer (WWII, Korea and Vietnam) never could figure how a car could be called "KIA" Killed In Action. But he did come to accept the brand before he passed several years ago.

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