I think this idea is like a lot of government consperecy theories. It incorrectly assums the organization is capable enough to even come up with a strategy. That seems unlikely. Clearly, they have almost no idea what they are doing. They ran out of Ford emblems for F-150's! If there were ever any smart people at Ford, they have all retired.
i have an EB 23 order not scheduled yet with xlt and co pilot thats it..so hope mine gets scheduled soon. i just bought a 22 xlt hybrid with lux package so if i get my 23 i may trade this one in..but will c..at least i have some leverage i hope i have a maverick no matter what i did pay 4k over msrp but 32k not bad for the hybrid i got
It's a very very common sales tactic. It's been around for years and still works with the advertised vaporware stock number vehicles that dealers advertise at too good to be true prices to get customers into the showroom. Ford did it with the Lightning and the supposed $40k entry level model that they barely built any of and so many people wound up going with XLT or even Lariat models when they planned on spending 40k. Not a conspiracy theory and don't underestimate a company that has been in the business for over 100 years. They've learned a few things and there is a lot of psychology in sales and marketing.
I wonder if a long term solution is practical? If capacity is 10,000 units/month and dealer orders could match special orders production will be a severe problem. They need an additional facility to build Mavericks as it could be popular for several years. Is that cost feasible? Does Ford or potential partners have any plants that are mothballed or less than capacity that can be retooled to produce Mavericks? It’s been done before, and might be better than the loss of a large amount of sales and PR nightmare at a time when many are considering Ford for the first time.
My original 2022 order was hybrid Lariat Lux with a bunch of other options, replacing a Cadillac ATS. I would have paid thousands more for it, if they could have made it. Making the hybrid standard and pricing it low without the ability to build them was a stupid mistake. With their 100 years of experience, all they have done is made me buy a Honda Accord hybrid and swear I'll never buy a Ford. My current Hybrid XL order is for my daughter because it would be a great bargain and perfect for her if they actually build one for us.
With all the conquest sales they are getting on the Maverick from Toyota and Honda I don't think they're worried about losing a handful of customers here and there who are disgruntled with the process. They even still got a potential sale out of you.......
You have generated good critical thinking questions.
Good summary points.
There are just too many assumptions in this line of thinking. You may be right, but keep in mind, they watched order volume coming in..... they warned Dealers 4 days after order window opened that it would later close.... and then they closed the window...
