2028 Ford Fathom EV Pickup ($28,350 Starting Price) - News & Info

[Blue_Max]

If the name must begin with an “F”, why not just go with Falcon? They already turned the CAR Maverick name to truck use - this would be no different, right?

The Aussies wouldn't like it.

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[Glen Baker LLC]

On another subject this is why you should always get your cars repaired at authorized service, repair centers.
A Chinese electric SUV suddenly burst into flames while charging at a station in Ningbo, China on Aug 9, sending sparks and thick black smoke into the air as nearby drivers scrambled to get away. The vehicle then produced several loud blasts before firefighters arrived to battle the blaze. Officials said the SUV had previously been involved in a serious crash and had not been repaired at an authorized service center.

 

[Surly Old Bill]

all the heavy breathing is a little kinky...

 

[Random881]

all the heavy breathing is a little kinky...

Keep it PG man, lotta kids on this site

 

[Butterscotch]

I keep reading the name and laugh my ass off everytime - It's reminds me of MegaMind - It's unfathomable - what is it - it's unfathom....it's without fathom.

Who comes up with these names ???

 

[Surly Old Bill]

I keep reading the name and laugh my ass off everytime - It's reminds me of MegaMind - It's unfathomable - what is it - it's unfathom....it's without fathom.

Who comes up with these names ???

believe it or not, there are probably a hundred or more hours spent by highly paid people to come up with these names.

 

[MavStangVa]

I keep reading the name and laugh my ass off everytime - It's reminds me of MegaMind - It's unfathomable - what is it - it's unfathom....it's without fathom.

Who comes up with these names ???

I can't fathom who came up with it.

 

[BK007]

 

[Blue_Max]

I keep reading the name and laugh my ass off everytime - It's reminds me of MegaMind - It's unfathomable - what is it - it's unfathom....it's without fathom.

Who comes up with these names ???

You'd prefer Edsel?

 

[dalola]

Doesn't matter who comes up with it, it gets approved/rejected by the exec's....

 

[Administrator]

Fathom Frunk Patent Images Revealed



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[Chops]

Some Ford patents that may (or may not) affect the Fathom. Not AI slop - an actual human

 

[Surly Old Bill]

Some Ford patents that may (or may not) affect the Fathom. Not AI slop - an actual human

A frunk is great, and that fold-up rear wall is ok-ish. Seems like it would be in the way of a few things or non functional. Maybe it's easily removable, like some Jeep body parts. I'm glad to see that the bed space can be extended into the cab for some longer loads, but a top-hinged door would be problematic.

 

[Dad]

With the spectacular failure of the Lightning, I have to wonder why Ford is still trying to create an EV pickup market.

 

[babytruk]

With the spectacular failure of the Lightning, I have to wonder why Ford is still trying to create an EV pickup market.

I guess that also killed their thoughts about electrifying the Expedition. The Fathom “may” have a better target audience.
I wasn’t thrilled when the Mustang got a 4cyl again, but I guess that EcoBoost is a decent option.
Why build a compact pickup? Nobody wants that or buys a pickup with MPG concerns.
They shoot… they score! Or… wide right.

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