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Price gouging dealership

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Topgun82

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I know - that is crazy! That's like a 42% mark-up. I wonder if they will throw in oil changes?
Well they at least better have free oil change for life like Toyota does for that kind of price hike up lol
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New2AZ

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Thanks yeah dealerships like this one should be called out on their price gouging. I've only seen good positive reviews and people posting their new Mavs but I've yet seen postings on what dealerships are actually pricing them on their lots
I mean, I get dealerships trying to mark up a little bit on inventory they luckily get due to orders falling through, but the ones we see here are straight up greed. I wonder how much they would concede on that markup if you came in with an offer for MSRP +$1000?
 
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Topgun82

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I mean, I get dealerships trying to mark up a little bit on inventory they luckily get due to orders falling through, but the ones we see here are straight up greed. I wonder how much they would concede on that markup if you came in with an offer for MSRP +$1000?
That's good a question i would like to know that myself also
 

RGinFL

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Shameful. And they don't even have the guts to label it for what it is: Additional Dealer Profit!!
They did not add any options either. Unfortunately, someone with more money than sense will pay that shark price. And then other dealers will start increasing their ADM. We will eventually need MMSRP Maximum MSRP!
 

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Topgun82

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They did not add any options either. Unfortunately, someone with more money than sense will pay that shark price. And then other dealers will start increasing their ADM. We will eventually need MMSRP Maximum MSRP!
😩 man that's such a total bummer if they did start doing that option dang i don't even want to start thinking about that now 😆
 

marpolsdofer

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God at least when my dealer tried to force a mark up on me for $2200 to $2700, they at least was selling something.
 

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My local dealer quoted me $8000 over msrp before taxes. I went somewhere else.
 

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😩 man that's such a total bummer if they did start doing that option dang i don't even want to start thinking about that now 😆
The dealers are getting some vehicles in stock. I got an email today from a local Ford dealer with an XL that came in for sale. I haven't had time to look at what they are charging but I guess we should be paying attention...
 

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I find it a bit comical people are calling out dealerships for this when even Long McArthur Ford which many of us rely on and look to for information also has a maverick listed above MSRP. They even shared that auction sites are offering $6,000+ above msrp to dealerships to buy their units so why wouldn’t they do it as that makes sense when you are running a business especially when supply is extremely limited. It also makes good business sense to list above msrp for dealerships that get a unit in for hopes of it being able to stay on their lot longer so that it can be used as a showroom vehicle or for test drives which in turn could generate even more sales and profit.

Look at it differently: last year as toilet paper and paper towels were hard to find as supply was low and they bumped prices up 20%+ pretty sure we still paid it. As the deep freeze happened and heaters nearly doubled in price also pretty sure we still paid it. Meat and eggs prices up 16-28% with a meat surge of 40%+ pretty sure we still paid it. Needed wood and freaked at the cost they were selling for bet you still paid it. Had a furnace go out and the rate went from $110/hr to $225/hr still needed heat so still paid it. Do I think there is a limit yes however this makes perfect business sense and if anyone on here owned their own dealership or really any business that has a product or service that is limited or in high demand you’d be considering the exact same thing.
 
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New2AZ

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I keep checking my dealer now to see if they have any in stock and are gouging... They have "in transit" Mavs, but prices are looking good. Fingers crossed that they stay decent!
 

New2AZ

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I find it a bit comical people are calling out dealerships for this when even Long McArthur Ford which many of us rely on and look to for information also has a maverick listed above MSRP. They even shared that auction sites are offering $6,000+ above msrp to dealerships to buy their units so why wouldn’t they do it as that makes sense when you are running a business especially when supply is extremely limited. It also makes good business sense to list above msrp for dealerships that get a unit in for hopes of it being able to stay on their lot longer so that it can be used as a showroom vehicle or for test drives which in turn could generate even more sales and profit.

Look at it differently: last year as toilet paper and paper towels were hard to find as supply was low and they bumped prices up 20%+ pretty sure we still paid it. As the deep freeze happened and heaters nearly doubled in price also pretty sure we still paid it. Meat and eggs prices up 16-28% with a meat surge of 40%+ pretty sure we still paid it. Needed wood and freaked at the cost they were selling for bet you still paid it. Had a furnace go out and the rate went from $110/hr to $225/hr still needed heat so still paid it. Do I think there is a limit yes however this makes perfect business sense and if anyone on here owned their own dealership or really any business that has a product or service that is limited or in high demand you’d be considering the exact same thing.
Difference being that the vast majority don't NEED a Maverick. We do need food and other essentials.
 
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Topgun82

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😩 man that's such a total bummer if they did start doing that option dang i don't even want to start thinking about that now 😆
Oh btw now that i recall i did remember reading a forum about the Broncos how one customer had pre-ordered their Bronco and two or three days before they were supposed to receive their new vehicle that the dealership jacked the price by an extra 10k! But just like you said the poor sap went ahead and caved in and paid the extra 10k hike up. So i had a feeling that something like this was going to end up happening with the MAVs so the next day i went straight to my salesman showing him the forum i read and i asked him to make sure and assure me that this same scenario would not happen to me and I looked him straight in the eye with seriousness that this better not be the same scenario with my Maverick and he told me that it wouldn't and I personally told him that I would remind him that the day that my vehicle comes
 

TSAINTS1115

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The dealer I originally ordered from at msrp, which in todays market I was ok with, tried to then later comeback with a "all the new cars coming in automatically get a $1299 interior/exterior protection with a pulse brake light module" set of ad ons. I went out the next day and bought a Maverick off the lot from a small rural Ford dealer at msrp - $750 promo discount from Ford. I happily drove my new truck and parked it front and center at the first dealer to let them know I was cancelling the order.
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