- First Name
- Lonnie
- Joined
- May 19, 2022
- Threads
- 20
- Messages
- 99
- Reaction score
- 53
- Location
- Houston, TX
- Vehicle(s)
- 2018 F-150, but interested in For Maverick
- Engine
- 2.5L Hybrid
If I hadn't read some of the dealer allocation stories on here, I would agree with you. What you are saying makes sense to me, but apparently allocations are really low.....Being that Ford cut off ordering I strongly suspect that they reached a number that they felt confident that they would be able to actually build. Of course that doesn't necessarily mean it will happen, but they definitely have forecasted the '23 model year and knew they couldn't build 5 million.
I suspect almost every order will likely be built based solely on that and what Ford may have learned from Bronco orders. I know that's an extremely optimistic outlook given their track record, but seeing that they stopped ordering as quickly as they did gives me (false?) hope.
Further, I suspect that when they figure out how to build the orders they'll either reopen the order banks or just pump out retail orders. Or both.
Again, this is likely extremely optimistic but business acumen teaches that planning for the unexpected is a recipe for success. Are you listening, Ford? Do you need me to be a keynote speaker at your next event?![]()
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