- Joined
- Jan 3, 2025
- Threads
- 49
- Messages
- 3,686
- Reaction score
- 6,872
- Location
- North Carolina
- Vehicle(s)
- 2004 Ford Escape Platinum, 2024 Ford Maverick Lariat 2.0L AWD
- Engine
- 2.0L EcoBoost
‘Practical’To be honest, Not sure if that would help because
1.They are overpriced. But as soon as they start looking around, they'll find that everything is overpriced-er. So they'll come back and reconsider and possibly purchase the Maverick anyway.
2.They aren't anything special. And that's the point. They're simply a competent, solid truck and reliable transportation that will do what you need them to do with no fuss, no muss. And given their popularity it seems that's what people want.
Telling them it's nothing special is likely to get translated in their minds as PRACTICAL.And we 50+ year olds love practical.![]()
That’s the word I used to get my wife to say ok to me spending $36,000 on a Lariat trim.
:’P
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