📈 Our 2022 Maverick Order Stats / Take Rates From 4,000+ Submissions

[My1stFord]

Adding all those up I see that I ordered the same car as 52.7% of you people. Gonna be a lot of Cactus Grey Hybrids out there, or maybe my math is off. It's been a while since I took statistics.

Anyway, great info!

Sponsored

 

[JamestownND!]

I agree that this would be good to see, but I do wonder how many people join the forum, enter their order stats and never come back to update their entry when they get a build date. When I played with the data, there were something like 75% orders to 25% with build dates. That may not be accurate if people don't come back and update. Or it may be accurate and I'll be waiting a lot longer for my build date.

I think you will be waiting a while!

 

[Thodges]

Very cool statistics. Would be interesting to know what the Hybrid/Ecoboost ratios would be if the Hybrid was more readily available. Wouldn't it be amazing to see Ford's actual stats as well like - Ordered / Scheduled/Pending Production or the color ratios. Even more interesting would be how many dealers got how many vehicles delivered

I agree! Are you still making YouTube videos?

 

[msmaz10]

Interesting. How many hybrid first editions have been built? Delivered?

Man, I’d love to know. I ordered in early august, but no build date for my hybrid first edition (carb gray).

Thanks for compiling this data!

I ordered a hybrid first edition (San Diego, CA) on June 28th. My build is in-progress right now but not yet complete. Got my window sticker last week. Hopefully this gives you some idea of your timing

 

[Mainer500]

Very cool statistics. Would be interesting to know what the Hybrid/Ecoboost ratios would be if the Hybrid was more readily available. Wouldn't it be amazing to see Ford's actual stats as well like - Ordered / Scheduled/Pending Production or the color ratios. Even more interesting would be how many dealers got how many vehicles delivered

You know what would be interesting, is to find out how many of us who ordered the EB would have ordered the Hybrid if it came in AWD. The AWD was my deciding factor for my Wife’s Maverick. All I cared about was her transiting safely in her daily activities even if we got a foot of snow, which we get here in Maine, often

 

[Ronbye]

Illinois not making this ’Top 10’ explains why there hasn’t been a Maverick spotted in the wild. There has been 4 EB’s spotted on 3 Dealer lots, including my dealer, who had 2!
I Probably confused him with the ‘thanks no thanks, I’ll wait till you have my horse (hybrid)’ response when he asked if I wanted to take 1 for a spin. His reply to me was “It’ll be a while” and was at least honest.
Obviously, no Hybrids seen on a Dealer lot, yet.

You must have a sailboat, as I have one too. An Aloha 32. When I get my Maverick, it will be used to get me from home to the marina.

 

[Portcqb]

Illinois not making this ’Top 10’ explains why there hasn’t been a Maverick spotted in the wild. There has been 4 EB’s spotted on 3 Dealer lots, including my dealer, who had 2!
I Probably confused him with the ‘thanks no thanks, I’ll wait till you have my horse (hybrid)’ response when he asked if I wanted to take 1 for a spin. His reply to me was “It’ll be a while” and was at least honest.
Obviously, no Hybrids seen on a Dealer lot, yet.

Maine is way further down the list but I've seen 3 in the wild and none were on here on the forum.

 

[sseiler]

Spouse's hybrid FE (ordered 6/21/21) went into production the week before Christmas. He has an expected delivery date of 1/23/22.

Wow, awesome! That’s great to know! Thanks so much!

 

[sseiler]

I ordered a hybrid first edition (San Diego, CA) on June 28th. My build is in-progress right now but not yet complete. Got my window sticker last week. Hopefully this gives you some idea of your timing

Man, that’s awesome! I’m excited for you! I really appreciate the info! This does help!

 

[Joseaoe1]

Our Maverick order tracking list now has well over 4,000 orders' data submitted by Maverick Truck Club members. Here's a look into how our members have spec'd their Mavericks and the take rates on trim, engine, color, packages, options and by states.


TRIM
51.3% - XLT
29.1% - Lariat
12.7% - XL
6.9% - First Edition

ENGINE
62.4% - 2.5L Hybrid
37.6% - 2.0L EcoBoost

COLOR
20.4% - Area 51
15.5% - Velocity Blue
13.8% - Cactus Gray
12.3% - Carbonized Gray
9.7% - Alto Blue
6.6% - Hot Pepper Red
5.7% - Oxford White
5.0% - Iconic Silver
4.4% - Shadow Black
3.8% - Cyber Orange
2.9% - Rapid Red

WHEELS
52.7% - 17" Painted Aluminum Wheels
19.0% - 18" Bright Aluminum Wheels
16.0% - 17" Sparkle Silver Steel Wheels
12.3% - 18" Black Painted Wheels

4K TOW PACKAGE
72.2% - Not Equipped
27.8% - Equipped

XLT LUXURY PACKAGE
63.6% - Not equipped
36.4% - Equipped

LARIAT LUXURY PACKAGE
67.5% - Not equipped
32.5% - Equipped

FX4 OFF-ROAD PACKAGE
83.8% - Not equipped
16.2% - Equipped

FORD CO-PILOT360
68.5% - Equipped
31.5% - Not equipped

TONNEAU COVER
70.5% - Not equipped
29.5% - Equipped

STATES (TOP 10)
California
Florida
Texas
Pennsylvania
Michigan
Ohio
Virginia
North Carolina
New York
Georgia

This is great data. Thank you.

 

[rightmuch]

We're making up for that by Mexico sending all of our NC trucks to Illinois to hang out before they come to us.

Yup. That's where mine has been for 2 weeks. Hopefully, it will make it to VA this week.

 

[Joseaoe1]

I think it'd be interesting to know what the ratios were based on customer's original orders. I'm sure the gap would be much larger in favor of the hybrid (noting how many folks likely swapped from hybrid to ecoboost due to availability).

Would be interesting to know how many of the EB are AWD and 4K. I would expect very high percentages. Those two features are what may drive most to the EB until hybrid offers either, 8f ever. I would hope ford analysts are paying close attention for future model years.

 

[pawalsh610]

Interesting. How many hybrid first editions have been built? Delivered?

Man, I’d love to know. I ordered in early august, but no build date for my hybrid first edition (carb gray).

Thanks for compiling this data!

I ordered a hybrid first edition in Jun, got a 8 Feb build date a few weeks ago. Good luck in 2022.

 

[Mikknj]

Our Maverick order tracking list now has well over 4,000 orders' data submitted by Maverick Truck Club members. Here's a look into how our members have spec'd their Mavericks and the take rates on trim, engine, color, packages, options and by states.


TRIM
51.3% - XLT
29.1% - Lariat
12.7% - XL
6.9% - First Edition

ENGINE
62.4% - 2.5L Hybrid
37.6% - 2.0L EcoBoost

COLOR
20.4% - Area 51
15.5% - Velocity Blue
13.8% - Cactus Gray
12.3% - Carbonized Gray
9.7% - Alto Blue
6.6% - Hot Pepper Red
5.7% - Oxford White
5.0% - Iconic Silver
4.4% - Shadow Black
3.8% - Cyber Orange
2.9% - Rapid Red

WHEELS
52.7% - 17" Painted Aluminum Wheels
19.0% - 18" Bright Aluminum Wheels
16.0% - 17" Sparkle Silver Steel Wheels
12.3% - 18" Black Painted Wheels

4K TOW PACKAGE
72.2% - Not Equipped
27.8% - Equipped

XLT LUXURY PACKAGE
63.6% - Not equipped
36.4% - Equipped

LARIAT LUXURY PACKAGE
67.5% - Not equipped
32.5% - Equipped

FX4 OFF-ROAD PACKAGE
83.8% - Not equipped
16.2% - Equipped

FORD CO-PILOT360
68.5% - Equipped
31.5% - Not equipped

TONNEAU COVER
70.5% - Not equipped
29.5% - Equipped

STATES (TOP 10)
California
Florida
Texas
Pennsylvania
Michigan
Ohio
Virginia
North Carolina
New York
Georgia

wow a lot of surprises there and a lot of expected as well. The Area 51 is tops by a wide margin- surprise to me. The Hybrid 60% Wow!

 

[DeanR]

You know what would be interesting, is to find out how many of us who ordered the EB would have ordered the Hybrid if it came in AWD. The AWD was my deciding factor for my Wife’s Maverick. All I cared about was her transiting safely in her daily activities even if we got a foot of snow, which we get here in Maine, often

same here, need AWD a lot in my job . I hated giving up that fuel economy but maybe in a year or so.......

Sponsored