Who here is actually paying 5-10 grand over MSRP for these trucks... And Why?????

[pigsareus]

I didn't pay over list, but I would've if given the option for a truck speced the way I wanted (hybrid, preferably lariat) and the reason was my old car.

My car was on its last legs when I ordered my maverick and I had hoped it would last until delivery. I ordered in September 2021 and it arrived in January of 2022. Lariat hybrid, no lux, no 360, but did get the spray in bed liner, the 110 outlet, hitch, and spare.

After tax, delivery, dock fee, I was at nearly $30k.


The problem was my car didn't make it.

In October the head gasket that was leaking ruptured completely and was going through a gallon of straight water in about 30 miles. The car wasn't worth saving as I knew it was destined for the junk yard. No interior lights, two power windows had failed, the odometer and dash lights stopped working, the transmission was slipping in overdrive, the computer was not able to keep the car running on startup that you needed to manually keep the rpms at 800rpm for idle speed, the previous owner had run the wrong coolant that created internal rust, and was consuming oil (not leaking). If not for the transmission I probably would've pulled the head and fixed it and not even considered buying the maverick. But in addition to all that the car was held together with intricate layers of rust.

I got the car free years ago and like all my cars I drive them until they're towed to the junk yard. And once at certain point is reached, palliative care is the only course of action. No major repairs. Drive it until it dies.

It actually drove for over 25000 miles losing water. First at about 1 gallon per 3000 miles, to 1 gallon per 1000 miles and then near the end every hundred miles. It had a dead cylinder at the very end which lasted about two months.

Incredibly, I was still getting the usual mpg out of it until the very end. The transmission was easy as you just couldn't run overdrive and you couldn't let it lag at 45mph. Either let it drop a few more mph or gun it.

Overall though I put nearly 100k on that car in the four or so years I had it. It was a fun one to drive. Took it to Texas twice. Iowa. And all over around home.

But she finally died. And I needed something until my maverick arrived. So I looked at used cars and was shocked at the prices. So bought the cheapest thing I could. A 2006 Town and Country for $500. It was no longer inspectable in PA. Due to rust. Only got 16mpg. Took it to Iowa and Minnesota. Only thing good about it was the heat and ac were fantastic. And it was comfortable to drive.

Sold it to a friend after I got my maverick. Thought about keeping it as a backup but figured if a brand new vehicle needed a backup it wasn't worth buying. Plus it saved me the registration and insurance. Which wasn't much.

But if I could've paid more to get a hybrid maverick immediately, I would've spent several thousand more probably without issue. But only a hybrid. And probably would've accepted an xl or xlt which overall probably would've been less money.

But $5k or $10k? Doubtful. But who knows. If anyone had one and I hadn't yet bought that town and country, maybe.

like you tales from the old car front - I've had the same, kept everyone except for one until the end I am always the last owner of any used vehicle I bought. And I had an old T and C also, I bought if from a buddy for the going rate of $500 and that darn thing just would not die - I had it for 5 years and the only fix was an alternator...it was a basic simple to the point reliable and spacious ride - eventually the brake lines rusted and the trans was slipping but it had over 250k miles on it - those were the good old days. So now I have a base XL and I would say this may be the last vehicle I own as I put few miles on it.

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[Twixel Jackson]

I paid 5K ADM for my 2022 XL 2.0. The decision came down to the fact I still need the utility a truck bed provides, AWD, and the ability to tow a loaded down yard trailer (mower, topsoil, etc.). My 2019 Ford F150 provided all of those things very well. What it didn't do well is allow my aging parents the ability to climb up into it anymore. It was factory height, with steps, no lift or anything. They didn't have the leg strength to step up into it anymore and the balance to step down out of it safely. I have to drive them to all medical appointments and shopping since they no longer can drive. My father-in-law almost fell out of the F150 trying to get out onto his concrete driveway.

I had the title to my F150 and basically traded straight up for the Maverick including the ADM. No payments, title in hand, meets current needs to take care of family. Did I prefer my XLT, V-8 F-150. Heck yes I did. But sometimes we have to make decisions for the betterment of others. I guess I could have waited to order a 2024 this July, but I was concerned someone I care about might be injured before then.

Side note-my wife didn't like the F-150 enough to drive it to work 5 days a week and leave me her Ford Edge to tend to our family members. Just answering the OPs original question, answer not intended to fuel the fire either way in this discussion.

Also, I originally had a 2022 Ford Maverick Lariat ordered, built, and delivered to the dealership in May 2022. I declined to purchase it at the time because I did not feel the 36K sticker price was what I wanted to pay (tried to change to an XL during the process but dealer would not adjust it). Plus, I really wanted to keep the XLT F-150...but I wasn't really paying attention to how my family member's mobility was declining.

 

[Ranger Danger]

Just curious the mentality and reasoning of these mark ups and who is actually paying them. I understand and totally aware of dealers asking several grand over MSRP on " abandoned " orders...

But seeing so many posts of folks that sold their trucks to carmax or carvana or just back to the Ford dealer etc... For 5-10 grand over MSRP in many cases, which means the buying dealer is going to mark it up additionally another few grand.... It just puzzles me, who is wanting one of these trucks that bad that they would pay what could be well over 10 grand over MSRP on one of these.

I feel like I have wanted one myself pretty bad, but I also really don't want one at a price point any higher than MSRP. I have multiple orders pending, a XLT trim level and a Lariat trim level... One is a little under 30 grand, the other is close to 35 grand. I don't see these trucks being worth any more than that. I understand that a new F150 or even Ranger is a ton more, but to me they are far more substantial vehicles ( and over priced at that ). But I can't wrap my head around paying over 30 grand for a used XL or over 40 grand for a used XLT. Even paying those prices for new ones someone else backed out on, I start to think of what other vehicles I could purchase for that same sum of money and it is a LONG list of far better vehicles.

But clearly there is a market for Mavericks at 5-10 grand over MSRP or else we wouldn't be seeing these high offers being given...

Following auctions on Cars and bids, seems like vehicles like the Riven trucks and lightnings, broncos etc... The market has softened and these trucks are rarely selling for over MSRP now. Heck, even the last few Mavericks sold there barely went for over MSRP.

IDK.... lot's of thoughts go through my head when I think of all this. I don't know what to think. I mean, are these trucks that special that people really think they are still a good buy at WAY over MSRP? Or is this just a sign of American excess, where some folks just simply want one bad enough that they will pay whatever they have to pay to get one? Or is it something else?

CarMax Gave Me $8K over MSRP For My 2023 Atlas Blue XLT With A Hitch. 1149 Miles On It.

 

[Mav_RICK]

I turned down a in stock 2022 loaded hybrid Lariat, 5K over MSRP, just before the MY23 order banks opened. I didn't want the luxury package and didn't want to pay the mark up. Regretted that choice ever since but now I have one scheduled and I'm glad. That said I could have been driving a Maverick almost a year ago and with the MY23 price hikes and higher interest, that 5K doesn't look so bad now.

 

[Sykotyk]

like you tales from the old car front - I've had the same, kept everyone except for one until the end I am always the last owner of any used vehicle I bought. And I had an old T and C also, I bought if from a buddy for the going rate of $500 and that darn thing just would not die - I had it for 5 years and the only fix was an alternator...it was a basic simple to the point reliable and spacious ride - eventually the brake lines rusted and the trans was slipping but it had over 250k miles on it - those were the good old days. So now I have a base XL and I would say this may be the last vehicle I own as I put few miles on it.

My mindset has always been two-fold:

I know a lot about cars (especially older cars) and can fix most things myself if needed. Even pulling a head off if needed. So, running an older vehicle is a lot less risky to me. Though I want something I can get in and go, and not worry about it because...

2) I value my vehicle more than someone else wanting to buy it. I know it. I know its quirks. I've tolerated its slow decline as things break (like power windows, power seat {which also went, that I forgot}, dash lights, etc). But I trust my vehicle far more than someone wanting to give me money for it.

And my thought is, if someone is willing to give me $1000 for my vehicle, then that vehicle is worth at least $1000 to me to have it. They're saying an unknown potential headache is worth $1000, then a sure thing I know the history of since I've had it is worth more than $1000.

 

[Bhdreadnaught]

I’ve wondered this myself. Seeing the on the lot options and markups, often for the EB engine—I compare with going to a different brand dealership and buying a close out special half ton truck. Multiple RAM dealerships I’ve seen posting quad cab half tons at or below some of the available Mavericks… 20/26 vs 22/28 but a whole lot more truck if I’m settling that I’ll never land the hybrid.

 

[JimParker256]

I’ve wondered this myself. Seeing the on the lot options and markups, often for the EB engine—I compare with going to a different brand dealership and buying a close out special half ton truck. Multiple RAM dealerships I’ve seen posting quad cab half tons at or below some of the available Mavericks… 20/26 vs 22/28 but a whole lot more truck if I’m settling that I’ll never land the hybrid.

Except the comparison probably isn't quite that close if you're looking at a hybrid Maverick. First of all, that 1/2 ton is more likely to get 17/22, and the Maverick hybrid is going to get 42/35ish. And it's the hybrids that have the huge markups. Ecos are marked up some, but around here, it's less than 1/2 what a hybrid gets marked up. But as always, it's your money and your decision on how to spend it.

 

[Bhdreadnaught]

Hybrid I can kind of get… but rarely seeing those on lots. The on lot EB I am finding near me have similar dealer markups and market adjustments which bump them in the range of some bigger trucks.

I only understand the high points of the Pentastar E-torque engine technology, but it could very loosely be called an electric assist.

I was just referencing the window sticker EPA mileage estimates.

For me the Maverick has 2 pitch points 1) hybrid efficiency 2) economical vehicle. Between Ford’s pricing creep and their shady dealer network point 2 seems harder to land if you don’t get the order lottery through one of the fair and honest dealers.

 

[Billkowski]

Also people aren't buying these just to save gas, some people just like/prefer a cool looking small truck and are willing to pay more for it since it's really the only game in town(in my opinion Santa Cruz does not qualify). I "only" paid msrp, but even that was a hard pill to swallow.

 

[Camlt12010]

I just picked up my CG Hybrid XL last Thursday....LOVE IT!!!

For me.... My Maverick purchase came down to simple economics. I was driving a 2003 Hemi Ram 1500 on my 100-mile daily commute at 13MPG. Blowing $150 a week on gas for a 400-mile tank.

My Maverick will be about $60 per fill-up for a 550-600 mile tank.

The fuel economy alone will be saving me over $5K per year.

If i had known in October 2021 (when I first placed me order) that Ford was going to stretch out my order for 550+ days......then I would have GLADLY paid $5K-$7K ADM because simple math tells me that I would have recouped that extra $$ back very very quickly with fuel savings.

Not everyone who pays ADM is "stupid" or "ridiculous". For some, like me, who were getting BURIED at the pump with their gas-guzzler...... paying ADM could be wise vs. waiting FOREVER for Ford to complete their order.......

I've done Math like that earlier in in my life about a vehicle purchase, but for me somehow it doesn't work in the field like it does on paper as like a lot of things. What I did was I sold my gas guzzler and bought a good reliable beater that gets good MPG while I wait for my order.

 

[Camlt12010]

Hybrids are a different animal, that's for sure. At MSRP, they make sense if you are looking to save money on gas. However, by paying over sticker aren't you negating any gas savings?

I'm for certain not the demographic for a hybrid as I wouldn't like paying more than MSRP for a vehicle that gets better MPG but has worse everyday performance and no AWD. To each their own. Like I said, earlier people are going to do what they want to do and that's ok.

You are right, Even at todays prices you can buy a lot of gas for the price of markups.

 

[K5Blazer]

In answer to the OP’s question: Why pay over msrp?

1- the entire auto market is scarce, and overpriced, for anything people actually want and can afford.

2- Supply chain problems are not, and probably will not, get better. Supply and demand are completely different than we have been used to in our lifetimes and it’s getting worse.

3-The market, ANY market, sets the price. The average age of vehicles in the USA is now 12 years old. It’s estimated that repair costs for these aging vehicles runs about $300 a month.

People are hanging on to their cars because they are tapped out credit wise, simply can’t afford a newer car, or refuse to pay the inflated prices, (which are going to inflate even more later) Their old cars are going to fail eventually and then that buyer will end up paying more than the current markups. To me that’s bad math if you can avoid it.

4- It’s a sellers market. period. Full stop. The days of wheeling and dealing are over, at least until the repos start flooding in.

5-The arguement that you can buy a lot of gas for the markups may be true, however, some people, like myself, are just as, if not more concerned, about AVAILABILTY. I won’t like paying $10 a gallon anymore than you but should they limit amounts, or have major supply problems, I will rest easier knowing that I can go for several weeks without needing fuel.

Not only that, nobody really watches the fuel pump ticker going up and says to themself, “Boy this sure is cheaper than a car payment”. Buying expensive gas hurts.

6-Or, perhaps they are like myself.

My previous suv, a Subaru, had a crappy cvt transmission that was going out. I could hang on to it until the time came to spend 8K on another tranny, sell it and buy an overpriced used vehicle with comparable mileage to the one I just got rid of, or buy what I had wanted anyway which was a Maverick.

Selling my Subaru before it wouldn’t move anymore, gaining some of the overpriced used car money, (Yeah!), instead of taking a total loss, equated to many, many thousands of dollars, far over the premium I paid.

To those who take pride in “never paying anything over msrp”, good for you. But don’t think that means that those of us with good reasons to pay more arent wise with our money. We may, and often do, invest in other areas that provide much higher dividends than saving a few thousand bucks on a vehicle.

When the economic spit REALLY hits the fan, we’ll see who was fiscally prepared and who wasn’t.

I have a new Mav that I believe I paid a reasonable amount over msrp and couldn’t be happier. I now have a reliable new vehicle that just happens to be totally awesome as well.

I may not be able to buy ANY Maverick in 6 months, and neither will anybody else, who knows? If that happens I sure wouldn’t feel better that I hadnt overpaid. I would feel bad that I don’t have a truck.

 

[reneau]

I'm 71 years old and MSRP has always been the target for me. Some years ago, you could still buy for less than MSRP. It's a free world, but I'm not going to participate in the $5,000 to $10,000 over! No wonder inflation is out of control.

Exactly....as in housing prices! People just think they must have that certain house so they just keep upping the offering price to outbid someone else. All this does inflate the market value and put them in heavy debt. Just plain crazy in my opinion.

 

[Halo9x]

I agree..... and yet, compared to the cost of a Ridgeline, we are back to "What the buyer is willing to pay". I am pretty "thrifty" and never ever bought a new vehicle until now. A hybrid truck essentially the same size as my Tacoma but it gets 45mpg and is the cheapest vehicle in the country? Where do I sign? So I signed. Even waiting 19 months and even paying $27K for the XLT (just to get cruise control) I am still glad I did. The bed is 6" shorted than the Taco but the inside is roomier and it's easier to get in and out of. Like you, I would not pay more than MSRP either (even it the dealer hoped I might). If you have been living under a rock for two years and suddenly realize there is a sensibly-sized truck that gets 45mpg and price is no object.... Go figure.

I see Carvana selling these used suckers for $35K plus and it's tempting.

Mine was bought off the lot with 666 miles for $41,500! I about had a heart attack! However, I got $21,500 for my ‘21 Corolla which was paid off. Mine is an XLT 2.0, AWD, BAP, sprayed in bed liner in Cyber Orange! Was it over priced? Yes, by $5,000 but is it worth it? Yes!!! Economical to run and a blast to drive plus it just looks great! At the end of the day it’s worth what the buyer is willing to pay. There were 3 on the lot but mine had the least miles and most options for the money. They had a Lariat for $46,500! I picked the best of the 3.

 

[Exranger]

Just curious the mentality and reasoning of these mark ups and who is actually paying them. I understand and totally aware of dealers asking several grand over MSRP on " abandoned " orders...

But seeing so many posts of folks that sold their trucks to carmax or carvana or just back to the Ford dealer etc... For 5-10 grand over MSRP in many cases, which means the buying dealer is going to mark it up additionally another few grand.... It just puzzles me, who is wanting one of these trucks that bad that they would pay what could be well over 10 grand over MSRP on one of these.

I feel like I have wanted one myself pretty bad, but I also really don't want one at a price point any higher than MSRP. I have multiple orders pending, a XLT trim level and a Lariat trim level... One is a little under 30 grand, the other is close to 35 grand. I don't see these trucks being worth any more than that. I understand that a new F150 or even Ranger is a ton more, but to me they are far more substantial vehicles ( and over priced at that ). But I can't wrap my head around paying over 30 grand for a used XL or over 40 grand for a used XLT. Even paying those prices for new ones someone else backed out on, I start to think of what other vehicles I could purchase for that same sum of money and it is a LONG list of far better vehicles.

But clearly there is a market for Mavericks at 5-10 grand over MSRP or else we wouldn't be seeing these high offers being given...

Following auctions on Cars and bids, seems like vehicles like the Riven trucks and lightnings, broncos etc... The market has softened and these trucks are rarely selling for over MSRP now. Heck, even the last few Mavericks sold there barely went for over MSRP.

IDK.... lot's of thoughts go through my head when I think of all this. I don't know what to think. I mean, are these trucks that special that people really think they are still a good buy at WAY over MSRP? Or is this just a sign of American excess, where some folks just simply want one bad enough that they will pay whatever they have to pay to get one? Or is it something else?

Putting my insurance card in glovebox and came across this today. I did pay $500 over and got it in writing the day I ordered in September, but still thought it was funny/not funny...

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