If it's an open market vehicle what does it matter? Something is worth as much as someone is willing to pay for it. The whole world has gone mad when someone is willing to pay $300,000 for an NFT of a whale made by a 6 year old. I don't really blame these dealers for adding an ADM to an available Maverick. Now, if it was a special order that someone agreed on a price with a dealer and then they hit them with a surprise ADM? Not cool but in this case, I'm pretty sure they'll probably get their 10k markup.I've seen a couple of ads for Mavs over sticker but most of those have been not real. That is, when you inquire on them they are not for sale but are customer cars so it doesn't matter how much over sticker the ad says. This one apparently is available and for $10k over sticker. Unapologetically apparently. So I tweeted at Ford to see if they think that is OK Tweet Link
When you have people regularly paying 30k over on the full size Bronco it must be chump change for some. People in this day and age want their "things" and they want them now! Look at an iPhone when a new version comes out. People pay five, six, seven hundred over asking to get one from resellers before having to wait like everyone else. With this latest delay in shipping for Hybrid Mavericks, if you have one you could probably sell it for way more than you paid for it.
ADM on a maverick sort of defeats the affordable small truck idea imo. But lots of rich people out there.
I completely agree, but you know the saying, more money than brains........stupidity.
