Bait and switch

[GAP]

Anyone else think Ford’s ordering process borders on a bait (Hybrid) and switch (Eco)? The hybrid is a cheap and probably not a very profitable model. It drew us in. Now, we’re told they can’t deliver, and we’re given an untenable option. Ford stands to make a bundle.

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[Darnon]

You don't have to buy it.

 

[Jatrax]

No.
- Its not bait and switch, that literally makes no sense.
- What evidence do you have that the hybrid is not profitable? The sticker on my Lariat says otherwise
- Anyone that didn't have their head in the sand knew they were struggling to meet hybrid demand at least a year ago
- Don't understand what an untenable option is? What are you talking about?
- "Ford stands to make a bundle"?? On what? Selling an ECOBoost instead of a hybrid?

 

[KevCuRaoi]

Anyone else think Ford’s ordering process borders on a bait (Hybrid) and switch (Eco)? The hybrid is a cheap and probably not a very profitable model. It drew us in. Now, we’re told they can’t deliver, and we’re given an untenable option. Ford stands to make a bundle.

What are they making a bundle on??? FWD hybrid to FWD Eco now costs nothing to the customer.

Demand for hybrids exceeds supply across vehicle lines.

 

[Jatrax]

FWD hybrid to FWD Eco now costs nothing to the customer.

I could not remember the details but wasn't the ECO originally an upcharge of maybe $1,000ish? Now they offer it at the same price.

 

[MaverickCruiser]

No not even close to bait and switch

 

[KevCuRaoi]

I could not remember the details but wasn't the ECO originally an upcharge of maybe $1,000ish? Now they offer it at the same price.

Yes, that sounds right!!

 

[olderbudwiser]

Another thought, what is the benefit to Ford or the dealer to push ahead a roll over hybrid or canceled 2022. There is $2750 price adjustment on 2022 Hybrids.

If the dealer or Ford slows this down and forges ahead with fresh 2023 orders thats an extra $2750 in the pocket. Do we assume Fords good will, it's been transparent so far.

Difference between a conspiracy theory and the truth is usually about 6 months to a year.

 

[JBryant]

What am I missing here? I guess I did not read the memo that circulated a few days ago regarding engine change in order to have a better chance of getting it built. If I am correct, it appears a EB Lariat is about $2K more than a Hybrid Lariat. Is someone saying here people who ordered can switch to the EB for the same price as the Hybrid?

 

[New2AZ]

There's not really a bait and switch thing going on. Just bait and disappoint (for the majority anyway).

 

[Speed2000]

What am I missing here? I guess I did not read the memo that circulated a few days ago regarding engine change in order to have a better chance of getting it built. If I am correct, it appears a EB Lariat is about $2K more than a Hybrid Lariat. Is someone saying here people who ordered can switch to the EB for the same price as the Hybrid?

The 2023 Lariat has AWD as standard equipment, the front wheel drive XL and XLT hybrid and ecoboosts are the same price.

 

[jsus]

No.

Not bait and switch.

And your beef isn't with Ford but rather your dealer who oversold their allocations, either through negligence or incompetence.

Dealers generally know when they're submitting more orders to Ford than they have allocation for. And if they don't, it's because they're not paying attention.

 

[GPSMan]

Anyone else think Ford’s ordering process borders on a bait (Hybrid) and switch (Eco)? The hybrid is a cheap and probably not a very profitable model. It drew us in. Now, we’re told they can’t deliver, and we’re given an untenable option. Ford stands to make a bundle.

No.

 

[GPSMan]

Anyone else think Ford’s ordering process borders on a bait (Hybrid) and switch (Eco)? The hybrid is a cheap and probably not a very profitable model. It drew us in. Now, we’re told they can’t deliver, and we’re given an untenable option. Ford stands to make a bundle.

Did I mention no?

 

[GPSMan]

Anyone else think Ford’s ordering process borders on a bait (Hybrid) and switch (Eco)? The hybrid is a cheap and probably not a very profitable model. It drew us in. Now, we’re told they can’t deliver, and we’re given an untenable option. Ford stands to make a bundle.

Wanted to make sure I said, no.

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