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2025 XLT "New purchase" experience

Shack Miller

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New member/Oddball here. New member credentials: signed up and accepted this morning. Oddball credentials: 1) I love the toe-to-toe new car haggling/purchase experience (more later); 2) I do not worship at the altar of Costco; I know of no one else who doesn't belong to Costco; 3) I love holiday fruitcake. With all of that out of the way, let me share my recent purchase experience.

I have had my eye on a Maverick for 2 years or so and decided with the Q1 $2500 purchase incentives available it might be time to move forward and retire my 179k mile 2010 Mariner. The Mariner has been a workhorse and served me fathfully, but, I knew I was playing with a loaded gun at some point, wanted some type of small truck, and needed to move on. I targeted 9 month or older build date Mavericks knowing the 2026 models are on the ground and that dealer curtailment payments on aged stock is their kryptonite. Car dealers are in the business to sell cars, not own cars. 9 month and older vehicles have already gone through a couple rounds of curtailment payments and dealers need to clear them from their inventory to improve their cash flow and allotment totals moving forward. I found a 340 day old XLT in Azure Grey that had practically everything installed but was an oddball as well as it was approaching Lariat pricing. High range for the typical XLT buyer, Lariat buyer would just move to a Lariat. XLT MSRP was 38K+, sale price of $35.6, and the "internet specialist" gave me a price of $34.2. Now remember this is 340 days old and approaching it's one year birthday. My offer, $29,200. Internet guy immediately messages me that with all of the upgrades and options, there was no way they could do that and asked if I would be interested in an XL model in that price range. I told them, "No, just keep my name and contact info in your files and come back to me before the end of the month if anything changes." 3 days later, I get a "just checking in" message; I mention I am still looking elsewhere. 2 hours later I get a message from the Sales manager thanking me for my interest and asked if we could split the difference between our two positions at $31.7 and get the deal done "today". I tell them, No, my offer hasn't changed and I would look elsewhere. (Splitting the difference sounds reasonable but it is a trick to drag you up to their number and get you off of yours. Once you have your target offer set, do not split the difference. ) I then get a message from the store General Manager (!) telling me they want to keep the business local and they are flexibile to meet my needs. Now this tells me that they have not met their EOQ target and need to get sales in order to qualify for their Q1 dealer bonus which is applied to all sales back to car 1. They can take a loss on my sale and still make money on all cars sold in the quarter if they make the goal. Miss the goal and the Ford magic money is gone. Sales Manager then comes back to a quote of $30.7. I decide I want to get this done and counter with his language and offer to "split the difference" and even give a little to come up to $30.2. He sat on my offer for 10 hours on the last Saturday of the month , then, had the internet guy message me at 8pm that night that their price was their last and final offer. (I assume they made their sales goal during the Saturday and no longer need to move that vehicle to make their goal.) $500 difference to get rid of a lot queen! I note that the unit is still on the lot 17 days past it's first birthday.

I found a white 10 month old XLT elsewhere; MSRP $35.9 and paid $32.9 OTD TTL inclusive. I had to wrestle with them as well, but, as noted above, I am a bit of an oddball. I am a salesperson in another industry and negotiate much higher dollar projects. I know how the "game" is played. We all have to make a living, (including the car dealer), but, don't fall for the smoke and mirrors routine and do not get emotionally invested in a vehicle. They have to sell THEIR vehilce, I can buy ANYONE's vehicle. They offered me $800 for the Mariner, I sold it on Craigslist for $3100. It was all fun, but now I get to concentrate on the Mav. I found one of the last Matte black EGR hood protectors (they have been disco'd) and added some black domed tailgate letters and the tailgate assist. The RC bed mat is scheduled to arrive tomorrow. I think a bakflip tonneau cover, Mangoal dash cam, and maybe some Mabett flares are in the near future as well.

This forum was very helpful when I was a lurker, but now as a member, I look forward to contributing positively as well.

Late Edit: I literally got an email this evening (19 days past the end of the quarter!) asking me if I was still in the market for a Maverick. Of course, I am not, and assume the one year curtailment payment must have been pretty painful for them to come chase me now. They can pound sand as far as I am concerned, but, just to be a PIA, I asked what new price was and that my offer price had sunk from previous level. I will post response when I get it.
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Lane

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Welcome. When I was shopping for mine, the scummy behavior of the dealerships made me end up buying one from a private individual instead. It's nice to hear when a buyer makes THEM work for it.

I found one of the last Matte black EGR hood portectors (they have been disco'd) and added some black domed tailgate letters and the tailgate assist.
When that side tailgate bracket is removed which interferes with the tailgate assist strut addition, you lose a useful tie-down point. I made a replacement tie-down for mine.

Ford Maverick 2025 XLT "New purchase"  experience 239127-5d38332d1e5f7e8761f1030b274d31c5


Works well and clears the new strut and no issues with the cable. Enjoyed making it enough that I keep making more. I have a thread here in the For Sale forum if anyone would like one. Don't lose a tie-down point!
 

BlueOval1954

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Great story. Can I look you up when I need a tough negotiator for my next car buying adventure ?
 

Tim d

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New member/Oddball here. New member credentials: signed up and accepted this morning. Oddball credentials: 1) I love the toe-to-toe new car haggling/purchase experience (more later); 2) I do not worship at the altar of Costco; I know of no one else who doesn't belong to Costco; 3) I love holiday fruitcake. With all of that out of the way, let me share my recent purchase experience.

I have had my eye on a Maverick for 2 years or so and decided with the Q1 $2500 purchase incentives available it might be time to move forward and retire my 179k mile 2010 Mariner. The Mariner has been a workhorse and served me fathfully, but, I knew I was playing with a loaded gun at some point, wanted some type of small truck, and needed to move on. I targeted 9 month or older build date Mavericks knowing the 2026 models are on the ground and that dealer curtailment payments on aged stock is their kryptonite. Car dealers are in the business to sell cars, not own cars. 9 month and older vehicles have already gone through a couple rounds of curtailment payments and dealers need to clear them from their inventory to improve their cash flow and allotment totals moving forward. I found a 340 day old XLT in Azure Grey that had practically everything installed but was an oddball as well as it was approaching Lariat pricing. High range for the typical XLT buyer, Lariat buyer would just move to a Lariat. XLT MSRP was 38K+, sale price of $35.6, and the "internet specialist" gave me a price of $34.2. Now remember this is 340 days old and approaching it's one year birthday. My offer, $29,200. Internet guy immediately messages me that with all of the upgrades and options, there was no way they could do that and asked if I would be interested in an XL model in that price range. I told them, "No, just keep my name and contact info in your files and come back to me before the end of the month if anything changes." 3 days later, I get a "just checking in" message; I mention I am still looking elsewhere. 2 hours later I get a message from the Sales manager thanking me for my interest and asked if we could split the difference between our two positions at $31.7 and get the deal done "today". I tell them, No, my offer hasn't changed and I would look elsewhere. (Splitting the difference sounds reasonable but it is a trick to drag you up to their number and get you off of yours. Once you have your target offer set, do not split the difference. ) I then get a message from the store General Manager (!) telling me they want to keep the business local and they are flexibile to meet my needs. Now this tells me that they have not met their EOQ target and need to get sales in order to qualify for their Q1 dealer bonus which is applied to all sales back to car 1. They can take a loss on my sale and still make money on all cars sold in the quarter if they make the goal. Miss the goal and the Ford magic money is gone. Sales Manager then comes back to a quote of $30.7. I decide I want to get this done and counter with his language and offer to "split the difference" and even give a little to come up to $30.2. He sat on my offer for 10 hours on the last Saturday of the month , then, had the internet guy message me at 8pm that night that their price was their last and final offer. (I assume they made their sales goal during the Saturday and no longer need to move that vehicle to make their goal.) $500 difference to get rid of a lot queen! I note that the unit is still on the lot 17 days past it's first birthday.

I found a white 10 month old XLT elsewhere; MSRP $35.9 and paid $32.9 OTD TTL inclusive. I had to wrestle with them as well, but, as noted above, I am a bit of an oddball. I am a salesperson in another industry and negotiate much higher dollar projects. I know how the "game" is played. We all have to make a living, (including the car dealer), but, don't fall for the smoke and mirrors routine and do not get emotionally invested in a vehicle. They have to sell THEIR vehilce, I can buy ANYONE's vehicle. They offered me $800 for the Mariner, I sold it on Craigslist for $3100. It was all fun, but now I get to concentrate on the Mav. I found one of the last Matte black EGR hood protectors (they have been disco'd) and added some black domed tailgate letters and the tailgate assist. The RC bed mat is scheduled to arrive tomorrow. I think a bakflip tonneau cover, Mangoal dash cam, and maybe some Mabett flares are in the near future as well.

This forum was very helpful when I was a lurker, but now as a member, I look forward to contributing positively as well.

Late Edit: I literally got an email this evening (19 days past the end of the quarter!) asking me if I was still in the market for a Maverick. Of course, I am not, and assume the one year curtailment payment must have been pretty painful for them to come chase me now. They can pound sand as far as I am concerned, but, just to be a PIA, I asked what new price was and that my offer price had sunk from previous level. I will post response when I get it.
Cool story...but....there was a brand new Maverick that hadn't sold in over a year?? There was a time when you couldn't keep these things on the lot. Curious what happened. I had to wait over 6 months to take possession of my new 23.
 

Suzukiridr14

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New member/Oddball here. New member credentials: signed up and accepted this morning. Oddball credentials: 1) I love the toe-to-toe new car haggling/purchase experience (more later); 2) I do not worship at the altar of Costco; I know of no one else who doesn't belong to Costco; 3) I love holiday fruitcake. With all of that out of the way, let me share my recent purchase experience.

I have had my eye on a Maverick for 2 years or so and decided with the Q1 $2500 purchase incentives available it might be time to move forward and retire my 179k mile 2010 Mariner. The Mariner has been a workhorse and served me fathfully, but, I knew I was playing with a loaded gun at some point, wanted some type of small truck, and needed to move on. I targeted 9 month or older build date Mavericks knowing the 2026 models are on the ground and that dealer curtailment payments on aged stock is their kryptonite. Car dealers are in the business to sell cars, not own cars. 9 month and older vehicles have already gone through a couple rounds of curtailment payments and dealers need to clear them from their inventory to improve their cash flow and allotment totals moving forward. I found a 340 day old XLT in Azure Grey that had practically everything installed but was an oddball as well as it was approaching Lariat pricing. High range for the typical XLT buyer, Lariat buyer would just move to a Lariat. XLT MSRP was 38K+, sale price of $35.6, and the "internet specialist" gave me a price of $34.2. Now remember this is 340 days old and approaching it's one year birthday. My offer, $29,200. Internet guy immediately messages me that with all of the upgrades and options, there was no way they could do that and asked if I would be interested in an XL model in that price range. I told them, "No, just keep my name and contact info in your files and come back to me before the end of the month if anything changes." 3 days later, I get a "just checking in" message; I mention I am still looking elsewhere. 2 hours later I get a message from the Sales manager thanking me for my interest and asked if we could split the difference between our two positions at $31.7 and get the deal done "today". I tell them, No, my offer hasn't changed and I would look elsewhere. (Splitting the difference sounds reasonable but it is a trick to drag you up to their number and get you off of yours. Once you have your target offer set, do not split the difference. ) I then get a message from the store General Manager (!) telling me they want to keep the business local and they are flexibile to meet my needs. Now this tells me that they have not met their EOQ target and need to get sales in order to qualify for their Q1 dealer bonus which is applied to all sales back to car 1. They can take a loss on my sale and still make money on all cars sold in the quarter if they make the goal. Miss the goal and the Ford magic money is gone. Sales Manager then comes back to a quote of $30.7. I decide I want to get this done and counter with his language and offer to "split the difference" and even give a little to come up to $30.2. He sat on my offer for 10 hours on the last Saturday of the month , then, had the internet guy message me at 8pm that night that their price was their last and final offer. (I assume they made their sales goal during the Saturday and no longer need to move that vehicle to make their goal.) $500 difference to get rid of a lot queen! I note that the unit is still on the lot 17 days past it's first birthday.

I found a white 10 month old XLT elsewhere; MSRP $35.9 and paid $32.9 OTD TTL inclusive. I had to wrestle with them as well, but, as noted above, I am a bit of an oddball. I am a salesperson in another industry and negotiate much higher dollar projects. I know how the "game" is played. We all have to make a living, (including the car dealer), but, don't fall for the smoke and mirrors routine and do not get emotionally invested in a vehicle. They have to sell THEIR vehilce, I can buy ANYONE's vehicle. They offered me $800 for the Mariner, I sold it on Craigslist for $3100. It was all fun, but now I get to concentrate on the Mav. I found one of the last Matte black EGR hood protectors (they have been disco'd) and added some black domed tailgate letters and the tailgate assist. The RC bed mat is scheduled to arrive tomorrow. I think a bakflip tonneau cover, Mangoal dash cam, and maybe some Mabett flares are in the near future as well.

This forum was very helpful when I was a lurker, but now as a member, I look forward to contributing positively as well.

Late Edit: I literally got an email this evening (19 days past the end of the quarter!) asking me if I was still in the market for a Maverick. Of course, I am not, and assume the one year curtailment payment must have been pretty painful for them to come chase me now. They can pound sand as far as I am concerned, but, just to be a PIA, I asked what new price was and that my offer price had sunk from previous level. I will post response when I get it.
You sound like a tough guy to deal with, I wish I had your power not to fold when dealing with sales people. I settle with both parties happy I guess, that way, everyone wins. I know I won being an early buyer of the Maverick when they first came out fully loaded Lariat under $32,400 OTD.
 

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So..... you negotiated a dealer price of 34,200 down to 30,700 and you didn't take it. IMO and IMO only, Azure Gray is a nice color on the Maverick. So instead, you tried to take them down to 30,200 with the result they walked.

In turn, you found (IMO) a less desirable white XLT for 35,900 and negotiated down to a committed buy at 32,900.

In the end, what counts is that you got the Maverick you really wanted. Myself, I'd have gone for the Azure Mav. I'm a new owner myself, picking up a 25 Eruption Green XLT with the Black Appearance package last month.....32k. May we both have many happy miles with smiles!
 

tpollauf

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Nice negotiation tactics you have there. Not just anybody can pull off what you did ... congrats. Fortunately for me I provide quite a bit of work/services for a large company who buys a lot of Ford fleet vehicles. They will be getting mine through a fleet program, then sell it to me. No negotiation to haggle with at all!
 
OP
OP

Shack Miller

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Thanks gang . There’s more to the story. I’m on the road and will fill in later this week with the balance and some
Tricks and tips
I have used to make you stronger buyers
 

MikeS1942

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Cool story...but....there was a brand new Maverick that hadn't sold in over a year?? There was a time when you couldn't keep these things on the lot. Curious what happened. I had to wait over 6 months to take possession of my new 23.
And you were lucky to get a 23 in 6 months in those days.
 

Finnster

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Thanks gang . There’s more to the story. I’m on the road and will fill in later this week with the balance and some
Tricks and tips
I have used to make you stronger buyers
Thanks for the information Shack!
I bought my 25XL in June 2025 - "Wish I didn't know now what I didn't know then" Bob Seger
 
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Cancunbadlands

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I got my 2024 Lariat Tremor last June, yes in 2025, I got a heck of a deal! Lows 30's
No brainer
10 months later, I'm happy
I don't need the truck but it was a sweet deal
 

Ecorydr

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The ops story is how I typically deal as well. However, in my experience, you have to be willing to also travel. When I bought my new 2012 GT500 convertible, found a dealer who had been sitting on one for 6 months and was using it as eye candy on a turntable in a large Chicago Ford dealership. The new 2013's were just coming out and they wanted to move it. As it turns out, got it for $3k under invoice with 25mi on the odo. At that time, most were paying ADM over sticker for any of them, but this dealer had already made his money and wanted to move it. We made the deal over the phone with a deposit to hold till the weekend.

When went there to pick it up, he offered us $600 to walk away due to Carol Shelby passing that weekend and lots of offers near sticker. But, no way would we have got a deal that good on a new '12 or '13 GT500, so we drove it home. Still got it today.
 
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OP

Shack Miller

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I mentioned some tips and tricks I used I would share to help you become stronger buyers but will post them on a new thread to keep all this clean.

@Mike TowpathTraveler , this whole thing was never about money. I note this forum has several enthusiasts here and that is why I consulted it in the first place. I am proud and full of pride for my new Maverick ownership, but am not the type to immediately swap out wheels and tires, headlight and taillight assemblies, etc for a particular look. I have no problem with owners doing so; it's just not me. I had budgeted $35k for a new XLT or Lariat model Maverick, but I had a specific target I was pursuing. If I could land a '25 model at or below that target on my terms, I would make the deal. The azure grey model was produced in the early builds of 2025 that had some known issues I wasn’t interested in dealing with; nothing major, but with all the choices available, why bother? I wasn’t particular about any color, but, didn’t want black. (Black Maverick Owners: that is not a slight or insult. As noted earlier I am an oddball owner. I am also a lazy oddball owner. I didn’t want to do the work to keep black looking fantastic!) In the end, the Ivory White XLT I bought and the Azure Grey I passed on were the same except my new one does not have a moonroof. (I'll discuss options when negotiating in the tips and tricks post later.) To your point, however, we all have our own opinions. You're happy; I’m happy. It's all good.

@Tim d @Mike S A number of the dealers I contacted seem to still be stuck in the year 2023 when they could get sales prices over MSRP due to availability. Currently, there are still over 40 2025 model year XLT and Lariat Mavericks in my marketplace to choose from and it's costing them some serious money now. (I'll discuss that later as well). This is a good piece of info to know if you are considering buying now and can give you considerable leverage when negotiating.

*************************************************************************

Late edit update: The internet sales person came back via email 19 days after our failed negotiation and wanted to know if I was still interested in the Azure grey Maverick. He mentioned he would check with the sales manager to see if their previous offer of $30,700 was still available. (Really? You are doing me a favor on an over one year old new model? You should be begging a buyer to take it off your hands!) I told him my offer price had lowered and that since both the bank and the wholesale market now view this as a year old model, I had no interest any longer and would entirely pass on the vehicle. The sales manager then jumps onto the string and asks, "Out of curiosity, what would it take to get this deal done?" Now, this is a huge clue to the desperation the dealership is now facing. This unit is pinching them financially, bigtime, and it needs to go away! (Another thing I can discuss about dealer language on the negotiation thread.) No need to be snotty, I told him that I had bought something elsewhere that afternoon and wished him the best of luck in moving the vehicle. A sharp buyer can seize a great deal if they know which pressure points to apply on the dealer over this vehicle.

All in all, I just wanted to share my experience. I am nothing special, any of you can do what I did. Maybe, I have just have had a bit more practice in pulling it off.
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