Why do we think Ford did away with Eruption Green?

[KEMeyer]

When I first heard the name, Eruption Green, I thought of puke. Keep the color, change the name.

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[Ponyprez]

My guess is to prompt people to order a certain color of vehicle to enhance a years production. They discontinued the "Area 51" even though it was near the top choice and also did away with the extra charge "Cyber Orange" but who really knows what the marketing department does.

 

[h1k3rb]

My guess is to prompt people to order a certain color of vehicle to enhance a years production. They discontinued the "Area 51" even though it was near the top choice and also did away with the extra charge "Cyber Orange" but who really knows what the marketing department does.

Always liked that blue-gray color. Had a 1968 German Ford Taunus 12M when stationed there many years ago. It was FWD with a 1.3L V4 and '4-on-the-tree'. It would do 80-100 mph on the autobahn all day long.

 

[Ponyprez]

Nice looking car, you can really pick out the Ford influences in it's design.

 

[Randorita]

I like my EG Mav, but I wish the color was a little deeper and closer to candy apple green. I have always wanted a truck that color since seeing it on a Chevy 5 windows pickup. Never had the money to get a custom paint job like that.

 

[scottjl]

My local Ford dealer had an eruption green painted Mav on their lot, so I went down to take a look at it. I'd seen that colour on the Bronco and Bronco sport and thought it looked great, but for some reason I didn't like it on the Maverick when I saw the vehicle in person.

Funny, I see someone with an EG Bronco on a regular basis (with a BAP) and I don't care for it on that vehicle. It looks like a big wall of EG and it just looks eeew to me. I'm glad the Maverick has smaller panels with it, unless you're looking dead on at the hood I guess.

 

[lm126027]

Always liked that b

Always liked that blue-gray color. Had a 1968 German Ford Taunus 12M when stationed there many years ago. It was FWD with a 1.3L V4 and '4-on-the-tree'. It would do 80-100 mph on the autobahn all day long.

Forward of the door handles, it looks like the 60's US Falcon...

I had a 69 SAAB with the German Ford V4, don't remember the size of the motor, but when you opened the hood the engine was so small all you could see was the ground. lol According to AI, that engine was a 1.5L. SAAB at the time only had a 3 cyl 2 strokes and could no longer pass the US emissions standards, hence, they decided to buy the German Ford V4. Without buying a motor from another manufacture, they could have no longer imported cars. Was a great little motor.

 

[h1k3rb]

Forward of the door handles, it looks like the 60's US Falcon...

I had a 69 SAAB with the German Ford V4, don't remember the size of the motor, but when you opened the hood the engine was so small all you could see was the ground. lol According to AI, that engine was a 1.5L. SAAB at the time only had a 3 cyl 2 strokes and could no longer pass the US emissions standards, hence, they decided to buy the German Ford V4. Without buying a motor from another manufacture, they could have no longer imported cars. Was a great little motor.

Yes, had a 65 Falcon here in the states just before that (loved both of them) and you're right about the resemblance. Those 2-stroke Saabs are highly sought after these days by a small but passionate group of enthusiasts. You had to get used to the looks ;-) but they were great little cars.

 

[lm126027]

Yes, had a 65 Falcon here in the states just before that (loved both of them) and you're right about the resemblance. Those 2-stroke Saabs are highly sought after these days by a small but passionate group of enthusiasts. You had to get used to the looks ;-) but they were great little cars.

1st car was 62 Falcon in high school. While commutkng to college, picked up a 62 SAAB with the 3 cyl 2 stroke. Got the strangest looks from gas station attedants back then when I would reach into the back seat for a can of oil and tell them to put it in the tank with 8 gal of gas. Almost always has to explain that it was a 2 stroke
motor. Friends called the SAAB, the pregnant jellybean. Lol.

 

[boxster03]

Area 51 didn't last long either

 

[1929]

Seems like a popular color.

Extremely unpopular. One year only.

 

[Glen Baker LLC]

Extremely unpopular. One year only.

Nope.
Why do we think Ford did away with Eruption Green? We know!!
It was pre-planned from the beginning is only a one year color.
As "Darryl" posted in post # 3
Ford stated when they announced the 2025 color palette. Eruption Green would only be offered for one model year 2025.

It was always to be a one year only color. They stated it from the very first day it was offered. I personally think manufacturers need to offer more vibrant colors like it. In the 1970's and earlier, they offered more vibrant color choices. Then they gradually got rid of the fun colors and went drab

 

[Linc64]

I put that question to ChatGPT. Here's what it said. Sounds logical to me. By the way, I ordered my Maverick in June of 2024 because I really wanted Eruption Green and knew it was going to be a one year only color.

1. Exclusivity and Collectability
   • A one-year-only color can make a model stand out and create a sense of rarity. Enthusiasts and collectors often value these limited shades more highly, which can boost the car’s prestige.
   • Think of special editions (like Dodge’s “Plum Crazy” purple or Ford’s “Grabber” colors) that return briefly, then disappear.
2. Marketing Hype and Buzz
   • A unique color generates publicity and gives sales teams something new to advertise without changing the vehicle itself.
   • Limited-time paints can be tied to anniversaries, special trims, or collaborations.
3. Trend Testing
   • Automakers sometimes experiment with bold or unusual colors for a short run to see how buyers respond. If it sells well, they may bring it back later or adapt it. If not, they can quietly drop it without much harm.
4. Cost and Supply Chain Factors
   • Special pigments, metallic flake, or pearlescent paints can be expensive or harder to source long-term. Offering them briefly allows manufacturers to control costs.
   • Some colors require extra steps in the paint shop, slowing down production — so they’re better suited to a limited run.
5. Brand Identity and Differentiation
   • Automakers like to refresh their palette regularly so new model years feel “new.” Rotating colors in and out keeps the lineup from looking stale on the lot.
   • It also helps distinguish model years for resale and recognition purposes.
6. Regulatory and Environmental Issues
   • Certain pigments (like some bright reds, yellows, or special metallics) may be phased out due to environmental restrictions on chemicals. Offering them for one year might be the last chance before regulations change.

So, while it can frustrate buyers who fall in love with a rare shade, those short-run colors are usually deliberate tools to spark excitement, manage costs, and keep a model year distinct.

 

[Lone Mav]

All my Rangers and my Mav have been red or red adjacent. The one that stands out was an Autumn Orange flare side. Fantastic color. As a stand out / stand alone, I also have a 2013 Mazda2 in Spirited Green. Can't miss that one.

 

[Escapologist]

Oh, remembered something, not saying it's definite, but historically, green pigments have required a lot of copper annnnnd...

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