Why do we think Ford did away with Eruption Green?

[23grayXLT84]

Few shades darker would have been perfect.

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[Daveinva]

I like the eruption green but can’t imagine the clash of it and some of the other colors since my22 with blue interior but that’s just me

Combining the Navy Pier interior and Eruption Green would likely be painful, but Eruption Green with BAP seats along with a black dash mat to counteract the windshield glare equals no clashing at all from when you're inside the vehicle. The only time I even notice green vs. blue is when I have the doors open, which matters not to me.

 

[zen_]

It was always to be a one year only color. They stated it from the very first day it was offered. I personally think manufacturers need to offer more vibrant colors like it. In the 1970's and earlier, they offered more vibrant color choices. Then they gradually got rid of the fun colors and went drab

It was kinda curious to me that the Maverick probably has the best color options of any sub-$30K vehicle I am aware of. I always loved Ford's performance blue, or whatever they call it vehicle to vehicle, chili red is a nice variation of something in the red spectrum, green is probably the best green out there short of an Aston Martin, and I even like the yellow which often looks pretty gaudy on something that isn't a legit Italian sports car.

Too bad Ford can't offer all 4 of those at the same time, and maybe 4 neutral colors (white, black, silver, sand). I get it that many people do just want something neutral and plain, but the fun colors are also kinda an amusing, subtle middle finger at pickup culture that became this over the years (the black everything lifted Dodge RAM, all driven by copies of the same middle aged man lol). Sorry, I had to take a jab.

 

[Propane Burning Man]

Green is just not popular. According to Edmonds statistics 81% of new vehicle sales are made up of these 4 colors: White @ 25%, Black @ 22%, Grey @ 20%, and Silver @ 14%. No other color tops 10%. Ford is not going to discontinue a popular color.

 

[ScottyC]

Maybe they will come out with the same color green that was available on my 2023 Ford Explorer Timberline.....always thought that is a nice choice....

 

[Mavl-ous]

Green is just not popular.

With the exception being the Subaru Wagon (the Outback and its predecessors).

 

[OleFordGuy]

Combining the Navy Pier interior and Eruption Green would likely be painful, but Eruption Green with BAP seats along with a black dash mat to counteract the windshield glare equals no clashing at all from when you're inside the vehicle. The only time I even notice green vs. blue is when I have the doors open, which matters not to me.

I can see the point of the nap making it better which is a good thing as long as you can live with the other components being black which is definitely not for me but granted it’s a positive for most. I still think they need at least one other interior color choice especially at the price point the truck is rising to. I would love a eruption green with sorta of a saddle tanish interior (might not be popular for most these days but attractive to my old ass )

 

[Eklipse]

It was always to be a one year only color. They stated it from the very first day it was offered. I personally think manufacturers need to offer more vibrant colors like it. In the 1970's and earlier, they offered more vibrant color choices. Then they gradually got rid of the fun colors and went drab

Hadn't heard this. Where was it stated?

 

[808Goose!]

Most manufacturers offer the "boring" colors for years on end, if not permanently, but nearly all of them offer the "fun" colors-- if they offer them at all-- for only a single year for the express purpose of driving up interest from the few who wanted to buy that very specific color.

It sure seems like Eruption Green was popular enough in the rotation to stick around, but it's also possible (actually, absolutely certain) that Ford did the research math that confirmed that most prospective Maverick owners who wanted EG as a color went and bought an EG Maverick in 2025, and thus keeping it a second year and beyond would have rapidly diminishing returns.

Plus, the business pattern is self-reinforcing-- buyers now know when the "fun" colors come out, they're going to be limited edition colors, so for all those buyers who want that very specific color, well, you better go buy your truck this year before your chance is gone!

I walked out of the neighborhood Target store this week and noticed ALL the vehicles parked in my row were either white, black, silver or gray. I'm guilty of monotone as well. Wife's car is silver and my Mav is Carbonized Gray. I've owned cars and trucks that were green, yellow, red, blue and spotted black on blue with patches of rust brown. But that was decades ago. Today, I'm boring although I really like the Eruption Green. The dealer had a Lariat hybrid when I went to check out my gray one. It caught my eye real good.

 

[FischAutoTechGarten]

This was the finest Green vehicle ever produced...

An 81 VW Mk1 Golf GTI European (UK actually) that was special ordered in Inari Silver. The GTI only came in Black, Blue, Red, White, Silver. This customer wanted Inari Silver, which was in use on regular european golfs from 1977 to 1981 (USA only saw that color in 1978 as it wasn't available on Westmoreland PA built Rabbits 79-80 81-84).... VW oblidged...

In the US in 1981 we were getting the square front ends (like Ford Escorts, Dodge Omnis, etc..) and didn't see a GTI until 1983... where as the 1981 European GTIs were getting a headlight/grill treatment that we wouldnt' see until the 1988 Cabriolet.

It recently sold for $42,000.

I know it's a bit of a Grey/Silver Green (the paint name doesn't even have Green in the title) ... But with everyone literally gaga over 50 shades of gray nowadays, maybe a color like this one stands a chance on a Maverick some day..

 

[Darryl]

Hadn't heard this. Where was it stated?

https://motorweek.org/first-impress...e, you'll notice,19-inch wheels are available.

 

[No Brand]

In the 1970's and earlier, they offered more vibrant color choices. Then they gradually got rid of the fun colors and went drab.

A T-shirt and bumper sticker from the 1970's:

The 50's was grease
The 60's was grass
The 70's are gross

 

[notfast]

nearly all of them offer the "fun" colors-- if they offer them at all-- for only a single year for the express purpose of driving up interest from the few who wanted to buy that very specific color.

Manufactured scarcity. Doesn't cost much to paint a car a different color, but it may entice those with disposable income to buy now if they were on the fence, or maybe trade in their 3-year-old car in order to get one in a limited-run color that they like.

 

[LSchicago]

Seems like a popular color.

It is very popular. Ford said in the beginning it would be a 1 year color, and they held to that. Glad I got one!

 

[LSchicago]

Combining the Navy Pier interior and Eruption Green would likely be painful, but Eruption Green with BAP seats along with a black dash mat to counteract the windshield glare equals no clashing at all from when you're inside the vehicle. The only time I even notice green vs. blue is when I have the doors open, which matters not to me.

One I reason I bought the XL with black seats.

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