Private Offer for 2024 Maverick -- Ford dealer bulletin

[Kens2022]

There is absolutely no defendable reason as to why ANY 2022 order is not fulfilled by now. Ordering began almost TWO YEARS ago...

I agree!!!! how is it possible. I'm on my 3rd maverick and none were ordered. 2 hybrids and 1 eco

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[Oscarcat]

Question: So, I have not been notified that the '23 I ordered & did the COVP, September 17, 2022 is in production. I received a couple of the "45 day" emails. I guess there is a slim chance it could get scheduled ... I would qualify for the private offer described above. Meanwhile, I ordered the same build from the same dealer when the order bank opened in June 2023 for the '24's. I did the COVP again for that order. I have not received any communication from Ford. My dealer emailed me an order to sign and provide my I.D. with, so I have a dealer order form. Should I be worried because Ford has not reached out to me in any way since I did the COVP?

 

[apstephen]

There is absolutely no defendable reason as to why ANY 2022 order is not fulfilled by now. Ordering began almost TWO YEARS ago...

Defendable?.....you are probably very correct

Dealers screw ups on ordering
Allocations
Constraints
Buyers just not staying on Ford and dealers rear end concerning order
ADM profits
Apathy
Incompetence
MY 2022 to 2023 reorder process

Pick any one from above and it could happen
Pick any two and it likely did happen
Pick any three and it did happen.

Allocations and constraints could do it to any one of us in 2024.

The one thing all of us have realized, is that it ain't over till it is sitting in you driveway.

 

[Brandon_TX6]

I haven't been keeping up with this community as religiously as I had before I got my Maverick, is there really still some people who ordered a 22 that have gotten skipped over for a second year straight?! That's insane, there has to be some dealer neglect with the failure to move those orders out of priority 99, right?

Even if an order was fully loaded with constrained options, Ford wouldn't have the gall to ignore it for a second year would they? And correct me if I'm wrong but there hasn't been options that are at 0% availability, has there? That would be the only thing that would make it somewhat understandable, but damn that would suck...

Yes, there are indeed still people with MY22 orders that still have no Maverick. I've seen nothing from Ford to indicate that they will prioritize those orders for MY24 either. Maybe they'll get to stack a MY24 private offer too. Shoot, keep stacking those private offers into the model refresh at this point. This is not a constraint issue and it hasn't been for quite some time, this is a mismanagement issue with their stupid allocation practices.

 

[RedRider]

That's the American-only offer. Where is the Canadian one?

 

[apstephen]

Yes, there are indeed still people with MY22 orders that still have no Maverick. I've seen nothing from Ford to indicate that they will prioritize those orders for MY24 either. Maybe they'll get to stack a MY24 private offer too. Shoot, keep stacking those private offers into the model refresh at this point. This is not a constraint issue and it hasn't been for quite some time, this is a mismanagement issue with their stupid allocation practices.

Yes they are getting priority. The offer letter states that #32172 is for 22MY to 24MY that were unscheduled.

 

[AngeloInSC]

If I had an XLT hybrid ordered in 2023 I’d get the $3400. Can I apply this $3400 to an XL hybrid order for 2024? My dealer seems to be under the impression that I can’t change trims/body code from 2023 to 2024 and still use the private offer. I’ve heard otherwise and am having trouble correcting them because the sales manager “has been doing this for 30 years I know what I’m doing”

advice? Any hard data to show them?

Says right in the memo "Can be applied to ANY 24MY configuration", so I would got back and point out to him that his 30 years has apparently been a waste of time in learning what he was doing.

 

[Bill Quattlebaum]

My XL order went from $24,535 to $26,065. With $1,000 cash back, I am in the hole by $530.00. In 2023, the bed tie down rails were free with the sprayin bedlilner. So, $1,305.00 more for the truck and $225.00 for the bed rails. So Ford, I switched to Ecoboost and still didn't get a truck. Keep this up and you will lose a customer!

 

[Brandon_TX6]

Yes they are getting priority. The offer letter states that #32172 is for 22MY to 24MY that were unscheduled.

Where does it say those orders are being prioritized? You are setting yourself up for failure if that's what you are inferring. Ford has demonstrated multiple times now that these private offers in no way construe qualifying orders will be prioritized. I thought that would be obvious at this point.

 

[HTX]

Thanks for posting this. Have to say it is more generous than expected my case at least.
(‘23 XLT Hybrid ordered a ‘24 XL Hybrid)

 

[BradnChristine]

Buying any new car is a losing proposition. Consider yourself lucky it's only $305. The XL probably has the lowest profit margin.

Having to pay ONLY $305 but getting a year newer vehicle isn't something I'd be upset about.

 

[bearsfan647]

I know the XL has the lowest profit margin, but why not just make it even with the price increase?

It’s just plain greed on Ford’s part. If they don’t want to make a low profit on a vehicle, then don’t offer it for sale. It’s that simple

Instead they BS around with low production and stringing people along for years waiting to see IF they even get lucky to have their order get built. There is a HUGE demand for basic trucks that doesn’t cost $35k or more. But Ford like many companies would rather artificially drive the market to higher price vehicles that nobody can afford

It’s pathetic

It’s a very common ford tactic. Simple logic proves there is nothing preventing ford from building the trims that are ordered vs deciding themselves.

what is the constraint difference between an xl hybrid and lariat hybrid? Nothing at all.

just like the f-150 lighting pro, the xl exists in small numbers to push the non existent “20k hybrid pickup”.

 

[Huchipapa]

Having to pay ONLY $305 but getting a year newer vehicle isn't something I'd be upset about.

My thoughts exactly. While my preferred Alto Blue is no longer available, I like the idea of a '24 with all the updates for not much more money than my '23 order.

 

[apstephen]

Where does it say those orders are being prioritized? You are setting yourself up for failure if that's what you are inferring. Ford has demonstrated multiple times now that these private offers in no way construe qualifying orders will be prioritized. I thought that would be obvious at this point.

Go read the memo posted today. In the summary it refers to memo dated 06/30/23. That is when the MY23-MY24 process was specified.

If you had a MY22 that was unbuilt, the dealers were to reorder at a higher priority to a MY23. It appears that some dealers couldn't get this accomplished. If a dealer did accomplish this, the order then became a MY23 order.

If your MY23 (that was formerly a MY22) did not get built, and if you do a reorder for a MY24 using the procedures specified in the memo from 06/30/23, then you should have a MY24 that will be prioritized to 02 by FoMoCo.

The inability of the dealers as a whole to correctly roll over orders is why Ford is performing the prioritization for roll overs this year.

If you read the memo posted today, you will see that #32172 - 22MY to 24MY, has a different value attached.

In order to understand this you must realize that all unbuilt MY22 became a MY23. Now all unbuilt MY23 are to become a MY24.

 

[MAVornoMavisthequestion]

If I had MY23 Lariat Hybrid and switched to MY24 XLT hybrid I will get $2,500 private offer for MY24 xlt hybrid right?

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