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Ford Third Quarter U.S. Sales Rise 8.2%; Seven Consecutive Months of Sales Growth
  • F-Series tops 600,000 trucks year to date, on pace for 49 straight years as America’s best-selling truck
  • Record quarterly electrified vehicle sales; Mustang Mach-E record quarter up 50.7%
  • Expedition posts best third quarter in 20 years; Bronco sets another record
  • Ford Pro paid-software subscriptions about 815,000, up 30% year over year
  • BlueCruise hands-free highway driving exceeds 7 million cumulative hours

Ford Motor Company extended its growth streak in the third quarter, increasing U.S. sales 8.2% and marking seven consecutive months of sales gains as customers continued to choose Ford’s lineup of gas, hybrid, and electric vehicles — supported by fast-growing digital services from Ford Pro.

“This quarter's growth showcases our portfolio's unmatched flexibility and breadth,” said Andrew Frick, president, Ford Blue and Model e. “We saw strong performance in gas, hybrid, and electrified powertrains, while at the same time growing our paid software solutions, all embedded in vehicles such as Expedition, Explorer and F-150.”


By the Numbers (Third Quarter)

  • Total sales: 545,522 (+8.2%)
  • Total pickups & vans: 313,654 (+7.4%)
  • F-Series: 620,580 sales year-to-date, is America’s best-selling truck (+12.7% year-to-date)
  • Electrified vehicles (hybrid, PHEV, BEV): 85,789 (+19.8%); 15.7% of mix
  • Expedition: 21,844 sales, best third quarter in 20 years (+47.4%)
  • Ford Pro paid software subs: about 815,000 (+30%)
  • BlueCruise hands-free driving: exceed 7 million cumulative hours


Trucks: Unmatched Powertrain Choice Powers Growth

  • F-Series sold 207,732 vehicles in Q3 (+4.7%), bringing the 2025 total to 620,580 trucks outselling its nearest competitor by an estimated 170,000 trucks.
  • Maverick recorded a third-quarter record with 34,848 sales; nearly 60% of buyers are new to Ford. Year to date, Maverick sales of 120,904 are up 10.9%.

Electrified Vehicles: Best Quarter Ever

Ford sold a record 85,789 electrified vehicles in the third quarter, up 19.8%. Year to date electrified sales reached 242,298 (+16.5%), outselling the estimated combined electrified sales of GM and Stellantis. Electrified vehicles represented 15.7% of Ford’s Q3 sales, up from 13.5% in Q2.

Hybrids

Hybrid sales hit a Q3 record at 55,177 vehicles.

  • F-150 Hybrid posted 22,212 sales in Q3 (+10.3%), remaining America’s best-selling full-size hybrid pickup.
  • Maverick Hybrid sales climbed to 63,516 YTD (+11.5%), leading midsize hybrid pickups.

Electric Vehicles

Ford electric vehicles achieved a new quarterly sales record with 30,612 sales (+30.2%).

  • Mustang Mach-E recorded its best-ever quarterly sales since going on sale in 2020: 20,177 (+50.7%).
  • F-150 Lightning delivered a third quarter record 10,005 pickups (+39.7%), continuing as America’s best-selling electric pickup.


SUVs: Expedition, Explorer, Bronco Drive Growth

  • Expedition sales soared 47.4% to 21,844 — its best third quarter in two decades. April through August, segment share has grown to 23%, up nearly five points compared to the same period a year ago.
  • Navigator added 4,957 sales (+10.5%), putting year to date volume at 16,370 — its best pace since 2007.
  • Bronco notched its best third quarter ever with 37,858 sales (+41.3%); Bronco family (Bronco and Bronco Sport) hit 68,681 (+11.9%).
  • Explorer, America’s best-selling three-row SUV, jumped 33.3% to 55,000; Year to date sales of 160,929 are the strongest since 2018.
  • Off-road performance trims (Raptor, Tremor, Timberline, FX4) account for 20.8% of Ford’s U.S. mix YTD, up 2.4 points compared to a year ago.


Commercial Vehicles: Ford Pro Expands

Ford remains No. 1 in commercial vehicles, based on Ford’s analysis of the most recent registration data through July with Class 1-7 truck and van share rising to 43% (+0.8 points year over year). Ford police vehicles also lead their segment and grew share with 60.6% share (+9.6 points year-over-year).

Transit remained America’s best-selling van with 42,503 sales (+32.3%), the nameplate’s second-best third quarter ever. Super Duty also gained, up 4.7%.


Digital & Services: Momentum Continues for Ford Pro Intelligence and BlueCruise

  • Ford Pro Intelligence paid software subscriptions grew by approximately 30% year-over-year in the third quarter with about 815,000 active subscriptions today.
  • BlueCruise hands-free highway driving surpassed 7 million cumulative hours at the end of the third quarter, with updates continuing to provide new hands-free capability to earlier model year vehicles.

On Sept. 23, Ford announced the rollout of its first BlueCruise over-the-air software update to eligible truck owners. Model year 2022-2023 F-150 and F-150 Lightning customers, along with 2024 F-150 Lightning customers, received BlueCruise 1.4, enabling new capabilities like hands-free lane changes.

Mobile Service Expansion

Ford’s U.S. Mobile Service fleet grew to more than 4,200 units (+12% year-over-year). In the third quarter alone, dealers completed over 950,000 remote service experiences, bringing the 2025 total to over 2.8 million and enhancing convenience for owners nationwide.


Looking Ahead

The recently revealed Explorer Tremor and F-150 Lobo street truck begin shipping in the fourth quarter. Explorer Tremor brings an available 400-horsepower EcoBoost engine and added off-road capability, while F-150 Lobo offers a lowered stance, 5.0-liter V8 and unique street-performance style — further expanding Ford’s performance-oriented lineup.


Ford Maverick Maverick records 3rd quarter record with 34,848 sales Screenshot 2025-10-01 at 8.19.48 AM
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MightyMaverick

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All of these quarterly sales records and yet, Ford lots are sitting on inventory as if nothing's selling. Rarely do I ever see people out on the lots looking at cars. Most of the inventory is months old or, in some cases, old enough to have a birthday. Dealerships are ghost towns because of tariff pricing, high interest rates, inflation, corporate price gouging and a terrible economy. That's why I find any of this hard to believe. I know the numbers don't lie but I maybe a bit blindsided.
 

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MightyMaverick

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How do you know that?
All I have to do is go to any F-150 on our lot, find the VIN tag and take a good look at the date of assembly to find out how long it's been there. It's not unheard of to have F-150s or full-size Broncos that have been sitting for several months.
 

Bob The Builder

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Surge in EV sales was most likely due to the 7K subsidies ending on 30 September. It will be interesting to see Q4 figures all across the board.
 

Bob The Builder

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All I have to do is go to any F-150 on our lot, find the VIN tag and take a good look at the date of assembly to find out how long it's been there. It's not unheard of to have F-150s or full-size Broncos that have been sitting for several months.
Or look at the inspection sticker. I purchased my last Ranger in Feb. of that year and it had an 8 on the inspection sticker so they had it for 6 months. Negotiated a great deal.
 
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Cherokee

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No 2024 Mavericks left at my local Ford dealer.
No 2024 F series or Rangers either.
 

ExpoGuy

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All of these quarterly sales records and yet, Ford lots are sitting on inventory as if nothing's selling. Rarely do I ever see people out on the lots looking at cars. Most of the inventory is months old or, in some cases, old enough to have a birthday. Dealerships are ghost towns because of tariff pricing, high interest rates, inflation, corporate price gouging and a terrible economy. That's why I find any of this hard to believe. I know the numbers don't lie but I maybe a bit blindsided.
 

ExpoGuy

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I live close to one of the largest Ford dealers in the U.S. About 3 times a week I visit their website and
look at the Tremors - both 2024 and 2025. Week after week I see the same Tremors for sale.
Seems like the inventory isn't getting lower.
I can't comment on the rest of the Mavericks since I don't look at those.
 

tryingtobuyamav

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All of these quarterly sales records and yet, Ford lots are sitting on inventory as if nothing's selling. Rarely do I ever see people out on the lots looking at cars. Most of the inventory is months old or, in some cases, old enough to have a birthday. Dealerships are ghost towns because of tariff pricing, high interest rates, inflation, corporate price gouging and a terrible economy. That's why I find any of this hard to believe. I know the numbers don't lie but I maybe a bit blindsided.
+1 to this. There's one 25 maverick that has been on a dealer's lot here for just about a year. They will not budget a penny on price.

And, numbers don't lie but statistics often do :)
 
 







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