When Does Maverick Make Sense?

[F50]

That's a cool web page. Can you share the link?

For the OP, thanks for sharing. Nice writeup. I'd argue that the Maverick is a highly conventional, highly boring, and highly utilitarian automotive appliance. It won't take too many years for it to become just like the last generation Ranger (I owned two). The Maverick is that cheap ride you see everywhere, highly discounted (in time), and absolutely NOT a cult car. Because it's the pest control guy's truck. The pest control guy's truck never becomes a cult car.

Haha interesting outlook. Insightful on the pest control part too. Well I love it for what it is.

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[F50]

When good mid size trucks are over $50k... the Maverick starts looking pretty secsi. Sorry, but if I'm paying over $40k for something it better be loaded. And it would have been just 5 short years ago. When I was considering a $50k vehicle, it had real leather, was full size, and tons of capability. So for $30-40k currently, the Maverick makes a lot of cents for people for what they actually get. Still quite a lot to be desired IMHO, but the bean counters won't let us have nice things for too cheap. Personally, I'd rather add all the options and not think twice about it.

Plus, the fleet options are clearly desirable. The poverty Mav's check the basic boxes.

TL;DR: All other trucks on the market are getting ridiculous.

True. Prices getting crazy. Thank you for your response. I enjoy reading peoples opinions.

 

[Montana]

True. Prices getting crazy. Thank you for your response. I enjoy reading peoples opinions.

Yea just browsing trucks on lots that dealerships have around me, the majority are over $50k average $60-70k. I don't know who's buying this stuff but I think it's safe to assume most people are stretching that debt beyond a safe amount into those high interest long term loans.

Every time I see one on the road I think two things:
1. They have enough money to have paid it off entirely.
2. They are broke... vehicle poor and stretched beyond their means. One month of economic instability and that truck is getting sold at a major loss.

I don't see affordable trucks on the road anymore. I see problems and a dangerous economy.

At least with the Maverick the first thought that goes through my brain is "sensible". That's my rationale at least. Hybrid.... EB.... I don't care. You looked at the Maverick and got a sense of Loki's glorious purpose.

 

[Blinky]

My XLT FX4/4k cost $40600 Canadian, about $29,900 USD depending on exchange and I think that's a damn nice sweet spot for the Maverick. There's enough tech and comfort options that you don't feel like you're driving the pest control truck but it's still got that kinda rustic old school Ranger charm.
Ultimately, that's what the Maverick is to me, it's the real successor to the '83-2012 Ranger.
It's enough truck without being too big, too flashy or too expensive and the old men in my area seem to agree. I haven't had anyone under the age of 30 even glance at my truck but in the week and a half I've owned it I've had 6 "old" guys (50-70ish) stop to talk or ask questions about it and most of the conversations go "I had a Ranger and I liked it but I don't like the new Ranger, it's too big and expensive, how d'you like this?"

Will it be a cult truck? Sure, among old guys who used to drive Rangers, I think it will be.
Will kids be modifying them and gushing over the Maverick? Nah, probably not, 20 somethings seem more worried about how the hell they're ever gonna afford a house these days.

 

[IHateSpeedbumps]

Find me a truck that gets the same mileage and is as capable as my fully loaded hybrid Maverick for less and I will gladly say the Maverick is not worth it.
So far I haven't found anything.

 

[Lone Star Proud]

My XLT hybrid made a hell of a lot of sense 2 1/2 years ago at 1.9%. Today, who knows.

 

[pigsareus]

This is a question that could ponder upon many individuals due to the vast price range spanning +$23,000 to +$40,000. This is a very large window leaving the Maverick more and less compelling depending on price.

When does it make sense? I believe it has no competition under $30k. Especially when pairing with the hybrid. You’re going to get better or equal mpg compared to gas savors like Honda civic. You get practicality of a truck bed. Makes little projects simple to load materials for. And you get king resale values of a truck. And the interior is tastefully designed considering budget friendly price. To me, nothing competes under $30k. Keep in mind, we are talking about brand new rather than used market for vehicles.

When does the Maverick begin to become less compelling. It begins so at $30k-$35k. The vehicles in this range have luxury like interiors available. Big improvements for tech and speakers. In general, creature comforts begin to become more vastly available and even standard. I believe the maverick in this price is still desirable though. But in a different way that requires the details. For example, still great mpg and very easy to park and maneuver due to size. Truck bed is still nice for suburban home owner use. Still not a lot of truck options in the price zone if this is what someone wants. Sure, now you can get a mid size truck, but you’re not getting it 4x4 under $35k. Still okay options available. But competition and expectations are defenately heating up. This price range also opens the door to a decent size crossovers like the Kia Sorrento.

I believe the Maverick loses most of its compelling appeal at $35k and up. I can see why many would still choose it though. But there are a lot of draw backs. At this price, you’re still getting a very plastic interior. Parts are not fitted great to begin with but its ignorable at the lower prices. I no longer think thats acceptable at this price. Leather seats are not impressive. Seats are very narrow even for smaller individuals. And no nice stitching work on the seat. Now you could consider an SUV. Or you can easily get a mid size truck with 4x4. Ultimately, in my opinion, when starting to consider a fully loaded model for any vehicle, its best to move to the next model up at base trim. High trims have higher percentage of deprecation than the lower trims. And ultimately, the vehicle was built on an affordable platform. I cant see paying near or over $40k for a vehicle that starts out at $23k. I cant see it. Especially when there is still soo much plastic. Yes I said it again. The high trim levels is where the automotive manufacture makes the most money. And for good reason, they are not worth what they are marked up. I am most often under whelmed by these loaded out models in general. Most do not have an appearance or feel to match their price.

I will end with this. The Ford Maverick is a fantastic vehicle at the end of the day. But the perspective of how great it is, deeply depends on the price tag. My perspective of the vehicle changes with the price. It’s a bargain or steal at some prices and possibly a questionable choice at others. Ultimately, the maverick seems as if it will have a cult following same as the tacoma does. Thanks for reading.

If you stick with what it was actually marketed to be - a very economical to drive and to purchase sharp look, good driving, nicely designed vehicle and ignore most of the whistles and bells and walk out for under 28 then you hit the mark. Lumping on all kinds of options and accessories ramping up the price just doesn't make economic sense. Mine is a 22 pure base XL hybrid 0 options - I walked out paying under 21K having waited a year for it to be built - getting 45 mpg and having zero probs since I bought it and getting out from car repair bills has been the best decision I made in many years.

 

[pigsareus]

Yea just browsing trucks on lots that dealerships have around me, the majority are over $50k average $60-70k. I don't know who's buying this stuff but I think it's safe to assume most people are stretching that debt beyond a safe amount into those high interest long term loans.

Every time I see one on the road I think two things:
1. They have enough money to have paid it off entirely.
2. They are broke... vehicle poor and stretched beyond their means. One month of economic instability and that truck is getting sold at a major loss.

I don't see affordable trucks on the road anymore. I see problems and a dangerous economy.

At least with the Maverick the first thought that goes through my brain is "sensible". That's my rationale at least. Hybrid.... EB.... I don't care. You looked at the Maverick and got a sense of Loki's glorious purpose.

third thing to think : It's a lease.

 

[pigsareus]

That's a cool web page. Can you share the link?

For the OP, thanks for sharing. Nice writeup. I'd argue that the Maverick is a highly conventional, highly boring, and highly utilitarian automotive appliance. It won't take too many years for it to become just like the last generation Ranger (I owned two). The Maverick is that cheap ride you see everywhere, highly discounted (in time), and absolutely NOT a cult car. Because it's the pest control guy's truck. The pest control guy's truck never becomes a cult car.

Concur with most of that, I don't find it boring it's peppy enough to zip around, it looks good - everyone who asks me about it compliments the styling, for me - Ford marketed it as being a basic hybrid at a great price - I think it's great. I don't see it getting highly discounted , I'd guess that Ford does not make a whole lot on the base or base + model, but they do pull in the bucks when buyers load up on the options. Some people like me just wanted some basic transportation for a good price so for us it hits the mark.

 

[RonFLA]

Posting this in a Maverick specific forum in kinda like a parakeet singing to itself in the mirror; but hey, who doesn't like a little conformation bias in their life, to feel good about their purchase.

 

[F50]

Yea just browsing trucks on lots that dealerships have around me, the majority are over $50k average $60-70k. I don't know who's buying this stuff but I think it's safe to assume most people are stretching that debt beyond a safe amount into those high interest long term loans.

Every time I see one on the road I think two things:
1. They have enough money to have paid it off entirely.
2. They are broke... vehicle poor and stretched beyond their means. One month of economic instability and that truck is getting sold at a major loss.

I don't see affordable trucks on the road anymore. I see problems and a dangerous economy.

At least with the Maverick the first thought that goes through my brain is "sensible".

Exactly! Sensible at its finest. Plus I do not see the

If you stick with what it was actually marketed to be - a very economical to drive and to purchase sharp look, good driving, nicely designed vehicle and ignore most of the whistles and bells and walk out for under 28 then you hit the mark. Lumping on all kinds of options and accessories ramping up the price just doesn't make economic sense. Mine is a 22 pure base XL hybrid 0 options - I walked out paying under 21K having waited a year for it to be built - getting 45 mpg and having zero probs since I bought it and getting out from car repair bills has been the best decision I made in many years.

You did very well. My only regret was not buying the 22 year. Price was crazy good! But I got the 23 XL and only added ford 360. My price was under $25k out the door with all the fees.

 

[Mav_RICK]

MY 22 crazy good price. MY 23 priced about right. MY24 still not a bad price. I don’t think MY 25 will go up much or they will be sitting on lots for a good long while.

 

[Scupking]

I would have not bought the Maverick if it was 40k. I would not of bought it at 35k. I got mine for 25k. I would say it’s still a good deal at 30k but not much more than that.

 

[mav_kev]

As you alluded to, value is relative; someone who is an "XL buyer" is never going to see the value in Lariat options. That's not a judgement btw. I checked all the boxes on my order and it came in a touch over $39k. I enjoy every single option I added and don't regret the extra spend. At that price, there is some crossover with Ranger and even low-end F-150, but I didn't want/need more truck and wouldn't get the same options for the same money.

To me, a fully optioned Maverick is a good value at sub-$40k and is the nicest, best equipped new truck you can get for that.

 

[F50]

As you alluded to, value is relative; someone who is an "XL buyer" is never going to see the value in Lariat options. That's not a judgement btw. I checked all the boxes on my order and it came in a touch over $39k. I enjoy every single option I added and don't regret the extra spend. At that price, there is some crossover with Ranger and even low-end F-150, but I didn't want/need more truck and wouldn't get the same options for the same money.

To me, a fully optioned Maverick is a good value at sub-$40k and is the nicest, best equipped new truck you can get for that.

Exactly right. Opinions are relative to the individuals needs/wants. Enjoyed your response.

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