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But if they knew how rapid and fierce is EV competition they could have done EV Maverick just like Lightening F-150

The real question why didn't they do it now? They have the technology. My guess to protect EV F-150 price point and sales. Given the rapid market developments this was a mistake and lost opportunity in my opinion. Even if Maverick was + $5-10K.

there is also https://www.ff.com/ and now Apple getting into the game If only Ford can get rid of its dealer network, it can be a start up too...

Rivian could have had a bigger bed because electrical frees up space. But they chose to have that pull out gizmo between the bed and the cabin. Also inteesting is that without engine you can push the cabin further to the front but most are still going with the tradiional truck look even though...

Ford is also backing Rivian, might be its competitor in a little while.

I wonder what this competition will do to the traditional brands. Ford better hurry. Everyone is planning an EV truck. I am sure many with the new ideas impossible on the inside of the old corporation (new place for a water bottle anyone?) Do or die!

EV Truck market is blowing up in US, here down the road: https://www.lordstownmotors.com/ Fisker don't have a car yet but have a water bottle (almost like Maverick) https://store.fiskerinc.com/ https://rivian.com/ https://www.canoo.com/ https://www.tesla.com/cybertruck...

I am sick and tired of the bottle displays, i want to see this driven, enough with the colors!

https://www.bronco6g.com/forum/threads/the-bronco-pickup-has-been-cancelled-❌.22444/

Ford has lowest valuation of major automakers. Rivian backed by Amazon and Ford has not sold on truck yet but planing IPO valuation above Ford, Honda, BMW, GM, etc. Pretty crazy!

Are you financing with Ford or other banks? Can you say that depending on Fico there will be a competitive rate?

As cars transition to EVs it is less business for the service department (as with ICE), more software upgrades from ford. The car I have now, the dealer is horrible, too expensive outside of warranty. After several bad tries I actually found a mechanic who is competent, honest and reasonably...

we don't know the resale value of Maverick in a rapidly changing auto landscape, going full EV. May be leasing plays into that?

I tru One would think that Ford, others will simplify options for bying online, but no they make it too complicated. Maverick is a hellscape of options and trims.

You have to take into account that Maverick is new car. With a normal cycle there will be models to drive and look at at the dealership or some other location. I am waiting for drive reports.

If I told you that a dealer adds $1.5K-$2K to the cost of your car, you would still go to a dealership?

Market Chatter: Ford Reportedly Shifting to Build-to-Order Model to Cut Inventory Costs 02:39 PM EDT, 08/17/2021 (MT Newswires) -- US carmaker Ford (F) is asking more buyers to custom-order online and wait, rather than choose from the lot available at the dealership, The Wall Street Journal...

are you going to drive back to MA?

All your logic is based on the current market and preferences. But the market will change so dramatically that there is no way to foresee the preferences even in 5 years. Let alone Maverick resale in 10 years. Maverick is a transitional product in betta.

You would be able to charge with an adapter https://www.theverge.com/2021/7/28/22596337/tesla-supercharger-elon-musk-open-network-charging-stations