Ford has forgotten who the customers are

[jtpc2021]

It’s called logistics. They allocate and build vehicles based on parts availability as well as location of orders.

It would be a cluster to strictly go in order of first-come, first-serve in this situation.

So yes, if you are in California, Florida, or Texas (and ordered from a large dealership), you will probably get a vehicle sooner than someone in rural Missouri.

You all would be super pissed if you had to deal with some of the luxury brands that only sell specific limited models to their vip customers exclusively.
Everyone wants the red carpet treatment, but few of us truly make the list. Just let it be a humbling experience and be thankful they let you order.

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[KenC]

 

[jc888888888]

I know very little but it appears Random. I do believe it is a mixture of a lot of different things. I ordered my truck on 11/3 and got a 1/24 build date I don't know how that happened, I am very grateful. I will say this without much to back it up. It appears a lot of dealers did not understand the process and did not follow the order process to the letter. Then I also get the feeling: think about who Ford corporate customer is? THE DEALERS. My dealer was very upfront and very knowledgeable they told me right upfront ,we are not tricking the system ordering trucks for non verified customers. We also are not marking any vehicle on this lot up due to market conditions MSRP on hot items that is it .Not just mavericks. We want you to come back. We also know what our allocations are. We want you to get a vehicle as soon as possible we don't get paid till you pay us! One could wonder about large volume dealers ordering hundreds of them? Do they get them or do there customers suffer somewhat in that process? The hybrid fiasco is what it is unfortunately. So far Bozard Ford in Saint Augustine has treated me right. The maverick ordering process was convoluted. Ford should have never made it so hard. I think they learned there lesson. I ordered a Mach e and it was truly me and ford motor company .I ordered my car and picked my dealer. I will say this a lot of people like that manufacturer to consumer model and everyone pays the same price. I would say be careful what you wish for. When things get normal again and they most certainly will you lose your ability to strike the best deal on a vehicle . Easily I have bought more than 20 new vehicles this Maverick is the first time I EVER paid MSRP for any one of the previous 20+

 

[Buster40]

I suggest that Ford rethink the dealer allocation system if they want to operate in a Customer Build retail world, The only ones that benefit are the large dealers and the folks that place the order via the small town Mom and Pop dealer has to wait. They need to allocate based on order date - the big dealers will still make a fortune but the smaller dealer will still have a chance to fulfill orders in a timely fashion. Whatever ever happened to first come - first served. I purchased (ordered) two new Fords this year and the Maverick ordered in July has not been assigned a delivery date. Let’s let Ford know what we think of their system. Agree or disagree that is up to you but please input your thoughts in this thread. Hopefully someoneNo like @fordvideoguy can direct the brand manager to this thread.

 

[clippedwings]

Ford kicked itself in the butt by initiating a retail order scheme and then fudging it up royally. I would never order this way in future. Would you? And don't blame it on supply or the pandemic!

 

[TerryWalker]

What, Me Worry? Hell, I'm still trying to figure out how get the internet info that answers the long wondered question of "why do electric plugs have two holes in them?" in between every two entries!! AhChez, Life in America - How I Love It So.....

8/30/21 - XLT Alto 2.0 Turbo AWD, 4k Tow Pkg, Spray-In, and other 5 other smaller accessories..... No information from anyone, but according to my analysis, I shouldn't for a while.

I saw a cartoon depicting a frog with a frown on his face saying "I'm So Happy, I Could Just S..." !!! I'm waaaay past that and now continue laughing to myself about my plight, which seems to be shared by hundreds of you. I am certainly not laughing at anyone who ordered early last summer and actually needs their vehicle right now - I just said a short prayer to bump you to the front of the cue.

I do so enjoy reading ALL of the entries on this delightful thing labeled the Maverick Forum, and thanks to whomever started it up!! Each day I learn something from you DIYrs too!!!!! Terry

 

[ThrowbacK]

May sound dumb, but what constitutes a small dealer? I ordered mine thru mullinax which I believe is a “chain”. They’re not a big lot by any means with not a lot of inventory but I think that’s everywhere. Only thing I’m worried about is my dealer told me that haven’t received one truck yet but 90% of their orders were hybrid… so who knows what to think

 

[snowcatxx87]

Another thread with the same content as every other thread.

 

[brnpttmn]

That's not how any of that works. There is no reason that the person who orders first and gets produced first can't be in rural Alaska. Sure the delivery date may be later, but saying that people that live in more populated states should get first vehicles produced in ridiculous. The logistics of building the vehicles has nothing to do with where a customer lives. They order parts with very long lead times and every single Maverick is produced in the same location in Mexico regardless.

He didn't say people in more populated states should get their orders earlier, he said they probably will.

Where the inventory is going has a ton to do with the manufacturing. Particularly in the lean / JIT manufacturing/shipping that the auto industry does. There is absolutely no logistical sense in building a unit you're not going to immediately ship to a customer that you could build, deliver, and sell to someone in another more accessible market/area. Remember this isn't a pizza delivery boy individually going to each customer, Ford has to plan and manage massive multi-modal shipping logistics. That's why allocations and geography matter.

 

[Turtle]

Another thread with the same content as every other thread.

First one i have seen that focuses on the Ford allocation system and its direct or indirect relationship directly with the true buyer. Everyone is entitled to their opinion and that is what the thread is all abut.
‘

 

[jtpc2021]

That's not how any of that works. There is no reason that the person who orders first and gets produced first can't be in rural Alaska. Sure the delivery date may be later, but saying that people that live in more populated states should get first vehicles produced in ridiculous. The logistics of building the vehicles has nothing to do with where a customer lives. They order parts with very long lead times and every single Maverick is produced in the same location in Mexico regardless.

It makes more sense to ship in bulk. Sending 100 vehicles to a city that has 3 large dealerships is easier than sending 6 vehicles to a small dealer in a small town.

Keep in mind these are shipped by rail out of mexico.
I used to be a train dispatcher and a locomotive engineer before that, so I‘ve had my fair share of vehicle trains.

 

[FirstFord]

Hell, I'm still trying to figure out how get the internet info that answers the long wondered question of "why do electric plugs have two holes in them?"

 

[brnpttmn]

First one i have seen that focuses on the Ford allocation system and its direct or indirect relationship directly with the true buyer. Everyone is entitled to their opinion and that is what the thread is all abut.
‘

How does Allocation play into everything? | MaverickTruckClub - 2022+ Ford Maverick Pickup Forum, News, Owners, Discussions
My dealership's scheduled and allocation #'s | MaverickTruckClub - 2022+ Ford Maverick Pickup Forum, News, Owners, Discussions
Stuck in Priority / Allocation / Commodity Limbo | MaverickTruckClub - 2022+ Ford Maverick Pickup Forum, News, Owners, Discussions
Priority Code + Allocation = Production Scheduling? | MaverickTruckClub - 2022+ Ford Maverick Pickup Forum, News, Owners, Discussions

 

[Decayed]

Ford kicked itself in the butt by initiating a retail order scheme and then fudging it up royally. I would never order this way in future. Would you? And don't blame it on supply or the pandemic!

Don't forget they are getting historically high interest in the mav. I don't think they could have predicted the response they got. It's a great problem...for them.

I'd like to see them continue with the model, improving it and providing the customer with better accuracy in terms of delivery times.

 

[brnpttmn]

It's not as complicated as you make it seem. After a vehicle is produced it is loaded on a train car or a truck. They are not going straight from the factory to the customer. They are stopping at multiple points on the way and mixed with all types of other cargo. There is still no reason that first vehicle off the line couldn't be to the very first person that ordered it. There is no need to shill for Ford and make it seem like it is an impossible task. Ford are the ones that said they want to move to this model of ordering and delivery. Other industries do it just fine. Dealers are just unnecessary middle men from an outdate business model. The main reason they still exist is because they lobied hard over the years to create anti-consumer laws at the State level to protect themselves from legitimate competition, see Tesla.

Lol. I guess you have it all figured out. Just throw those mavs wherever they fit in the logistics chain and they'll get where they're going. Maybe they can get last miled via bike messenger.

Understanding reality =/= shilling. I've never made any comments pro/con RE: dealer model, or really Ford for that matter. I don't give a shit about Ford either way. With or without dealers, the logistics issues exist. The one thing you're right about is that the logistics aren't an impossible task, and they've got them pretty well figured out. You're just upset that they optimize for efficiency rather than order sequence.

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