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2023 Maverick X-Plan Pricing

JT Maverick

2.5L Hybrid
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Versus the far less generous X-Plan, from when I qualified for Z-Plan and A-Plan I recall that one big benefit (3% of MSRP) was that your price did not include "Dealer Holdback".

The Hidden Profit Dealers Don't Want You to Know: Holdback

Have you ever seen a car ad where a dealer is "giving away" cars at invoice price? You may have wondered how a dealer could sell their cars at invoice and still stay in business.
Well, not only could that dealer stay in business, they were probably making a killing on their vehicles - even when selling them at invoice price.

One reason is due to a payment called holdback, which the dealer receives from the manufacturer for each car they sell. The holdback is paid on a quarterly basis and is usually equal to 1 - 3% (3% for Ford) of the total price of the vehicles. For example, if a car has an MSRP of $25,000 and there is a holdback of 3%, then the dealer will receive $750 from the manufacturer whenever he sells that vehicle.

A dealer could run a highly profitable operation simply off the holdback they receive
 
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jsus

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Retirees qualify.

What would be great to know is what programs may be stacked? Example I have Farm Bureau , Military.
Eligible Ford corporate retirees qualify for Z-Plan both for themselves and eligible relatives (e.g. siblings, spouse, children, grandchildren). They're also eligible for X-Plan that can also be shared with friends.

Farm Bureau - NO

PROGRAM DETAILS:
$500 Exclusive Cash Reward on the purchase or lease of a new 2022, 2023, 2024 Ford Ranger, Maverick, F-150 and Super Duty®, to F-550. This incentive is not available on all other Ford & Lincoln vehicles and F-150 Raptor and Lightning. This offer may not be used in conjunction with most other Ford Motor Company private incentives or AXZD-Plans. Some customer and purchase eligibility restrictions apply.

Farm Bureau Exclusive Cash Reward is exclusively for active Farm Bureau members who are residents of the United States. Must be a Farm Bureau member for 30 consecutive days prior to purchase or lease to be eligible for the incentive and member must be in current standing at time of sale.

Must take new retail delivery from an authorized Ford Dealer’s stock by January 3, 2024. Visit FordFarmBureauAdvantage.com or see your authorized Ford Dealer for qualifications and complete details. Note to dealer: Claim in VINCENT using #37860.
https://new.michfb.com/membership/member-savings/ford

Military - YES

Military Exclusive Cash Reward is available to active members, retirees, veterans within 24 months of separation of an eligible military branch, spouses/surviving spouses and other household members who are U.S. residents. This program provides a $500 Exclusive Cash Reward on the purchase or lease of eligible new 2022/2023 Ford or Lincoln vehicles. Not available on Mustang® Shelby® GT500®, Mustang Mach 1, Mustang Mach-E®, Ford GT®, F-150® Raptor®, F-150 Lightning®, Bronco® Aviator® and Navigator®. May be used with other Ford and Lincoln public offers. Limit 5 purchases or leases. U.S. residents only. Take new retail delivery from an authorized Ford Dealer's or Lincoln Retailer's stock by January 2, 2024. Ford reserves the right to change, modify or discontinue this program at any time. Contact your dealer for complete details and eligibility.

If you have any questions or need assistance in registering for the Ford Military Appreciation Cash incentive, feel free to give us a call at 207-784-2321.
https://www.rowefordauburn.com/ford-military-appreciation-program-info.htm
 

JT Maverick

2.5L Hybrid
Well-known member
First Name
Joe
Joined
Oct 17, 2022
Threads
2
Messages
138
Reaction score
90
Location
New Jersey
Vehicle(s)
2022 Ford Maverick
Engine
2.5L Hybrid
Versus the far less generous X-Plan, from when I qualified for Z-Plan and A-Plan I recall that one big benefit (3% of MSRP) was that your price did not include "Dealer Holdback".

The Hidden Profit Dealers Don't Want You to Know: Holdback

Have you ever seen a car ad where a dealer is "giving away" cars at invoice price? You may have wondered how a dealer could sell their cars at invoice and still stay in business.
Well, not only could that dealer stay in business, they were probably making a killing on their vehicles - even when selling them at invoice price.

One reason is due to a payment called holdback, which the dealer receives from the manufacturer for each car they sell. The holdback is paid on a quarterly basis and is usually equal to 1 - 3% (3% for Ford) of the total price of the vehicles. For example, if a car has an MSRP of $25,000 and there is a holdback of 3%, then the dealer will receive $750 from the manufacturer whenever he sells that vehicle.

A dealer could run a highly profitable operation simply off the holdback they receive
So for my $27,655 XLT ($1495 D&D excluded), I figure with the combination of MSRP vs Invoice profit, 3% dealer holdback, plus the $398 doc fee, the dealer is making $1700+ on the deal.
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