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Yes, I saw it - no surprise here.... broad appeal... utility, economical, good looks, relatively cheap - especially coming out of the pandemic when new cars are scarce and used cars are dear. You often hear the phrase it 'checks most or all' of my boxes. Ford has a winner and the pandemic...

My "second' in 53 years (not counting a couple of cars the ex bought). Before buying my '00 Tacoma, my record was never owning a car newer that 1970, nor paying more than 1K. I now have an order in for both the Maverick and a Bronco and think I might try to keep them both, at least for awhile...

Thanks for posting this -- I truly did not see your response before I made my Ford Marketing post. lol

69, retired Operations Director... mostly IT. I think Ford marketing knew exactly what they were doing. They knew the truck would have wide appeal... so let's market to a tough audience (young independent environmentally conscious - the list goes on - .... women) and try to gain even more...

Santa goes to Hooters...

Whoop! Email received 9:49am MST Scheduled week of 12/13/21 Cactus Gray Lariat, Hybrid, Lux, 360, bed mat, Lumens lights. Order date 6/14/21 Granger.

Just remember the constraints apply to today, or this week, not to 2 1/2 months ago. You might check the history of constraints - for example Ford stated on July 31 that the spray in bed liner "might be a possible constraint" because they could see that more folks were ordering it than...

Actually the term is: Unscheduled Clean. Same situation here. I ordered June 14th. My dealer is pretty insistent that I not change anything (I'd like to tweak my order and get the black painted wheels)... they are just not very good at explaining why. They _could_ change your order, but that...

I'm guessing you are June order. Priority 2 means - Unscheduled Clear... e.g you've got your soft tonneau whenever they are ready to start scheduling. If you were to order today - the tonneau would be a constraint. That's my understanding, and hope, anyway.

THIS WEEK. Heh, ain't that the truth. Timing is everything. I have a June 14 order, Lariat Lux with a Bed Mat. My order is still showing 02 priority, Unscheduled-Clean. Get what you want, otherwise you are playing whack-a-mole.

You're in a big city, why not see if someone will trade you XLT seats for your Lariat seats.

Credit card, or Toll Road card, or parking pass card.... whatever card. And only the Hybrid comes with the special card slot. :)

Interesting comment: "every says the hybrid is very very torque-y" Must be the Ford's new in house motor/generator

I've been kinda regretting not getting the alternate wheels, but the stock lariat wheels look good in these photos.

Cool, I didn't realize the cubbies had false bottoms. Even more useful.

You Ecoboost people make me sick! :p

I agree 10-19 doesn't matter much, it's the regional Ford guy that has the power. I went from a 19 to a 02.... 3 or 4 weeks ago. And there it sits until they start assigning VINs

What kind of deal did you get with Sewell? I meant to check with Sewell Ford in Odessa, but ended up going with Granger. Bronco order as well here, I think I'm going to push it to MY23.

I changed mine once, before it was an 02. What was your priority code?

I think it depends on your Priority status... at least my understanding. (This may be a clever way of discouraging folks from changing their orders every other day), but my sales rep told me that my Priority code is 02, which is assigned by the regional rep and means it is in preview (my Lariat...