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They're holding their own in the EV world though - the ID.4 is pretty popular in that circle. Add to that the incoming ID.Buzz van, they'll have a leg up on more domestic names with the Scout.

Yeah, I'm pretty sure the math on this would be tough to argue with. 🤷‍♂️

As you alluded to, the value prop is relative. I added all the goodies to my order too, mostly because I like comfort and tech, but so does my lady. For example, could I deal with not having dual-zone climate? Yes. Could I deal with my better half having to deal with that? No.

That's exactly the point - no one has. The world is different now than just a short 3 years ago. Consumers are continually more demanding and entitled, and in a world with incomplete information on moving targets, it's an impossible task to keep people happy. Give them current information...

For every neurotic, overly involved buyer who actively complains on this forum, there's 10 more who have just shut up about it. I've never observed the level of indignation for an entry-level product like I have with the Maverick on these forums.

The mix of price, efficiency, towing, and utility is pretty tough to find elsewhere, so I guess I'd keep waiting.

It's a car.

In a similar vein, I'm curious at what speed/rpm the Maverick is happiest (can maintain speed up hills without drama, reasonably fuel efficient, but still expedient). Maybe a bit subjective, but every car I've had has been different on the highway. For example, my Crosstrek is happy at about...

There are? I've missed them during my research for small pick-ups then. I'm pretty sure no mid-size trucks are as efficient as even an EB Maverick.

I don't think it even needs to be a domestic manufacturer, but simply a manufacturer that can design and deliver an attractive alternative in the same form factor. The Santa Cruz is the only comparable vehicle and it is decidedly not truck looking. Nissan making a hardbody size unibody pickup...

Exactly - this fact gets lost in all of these "manufacturers need to do more for the customer" discussions. Ford, and other manufacturers selling through the dealership model, make their money when they sell to the dealers and not when a unit is sold to a retail customer. That's the case with...