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Could this potential RAM 1200 come to the US?

Maverickman74

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not from Brazil. Shipping cost would add too much, even in bulk it would be like 1500 a unit.
 

Tiger Dude

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Imported light trucks to the US have a 25% tariff. NAFTA provides an exemption for Mexico & Canada.
 

cavemold

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yea i think this might come to the US
 

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Unless they retool a plant in the USMCA to build it, this is never coming to North America thanks to the chicken tax.
 

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commadorebob

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There has been unending rumors of a renewal of the Dakota and none of those have come to fruition. Manufacturers do build vehicles for foreign markets that stay exclusively in foreign markets.
 

TheWizziard

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Only if they start producing it in a North American plant as Ford did with the Ranger.

The Ram 700 (Fiat Strada) has been available for years but not in the US
 
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Are you sure that's a truck and not a hamster ninja?
 

MinntoMich

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Saw this on Ford Authority. Curious of you guys think this will stay south of the border or if it will come to North America.
Well, since the article stated that it will be unavailable in the US I'm thinking it will be unavailable in the US.
 
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RockHoundTX

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Wow. That RAM looks nice. Just wished it had a Texas license plate and not a Mexico one :-( Unfortunately, between the Chicken Tax and the Fuel Economy Tax we are doomed to not have any small, fuel efficient trucks here in the USA. Someone here a few weeks ago pointed to a great YouTube video that explained why their were no small trucks in the US.

The simplistic breakdown is that the US uses the CAFE "wheel surface area" (width between tires times front to back distance between tires) as the basis for the minimum gas mileage for a vehicle. If you don't meet that mileage requirement, then there is a tax (I think it was $250/MPG) for each MPG you miss it by. The MPG target changes every year. This explains why so many small cars have the wheels as far forward and far back as the chassis and body will allow. If it wasn't for the Maverick Hybrid (which provides "credits" since the MPG is better than the standard), people driving a Maverick Eco would likely have to pay significantly more since there may be a $500-$1k tax being paid by Ford for each vehicle.

I seem to remember seeing that the Maverick is designated as a car (because it is uni-body?) for the CAFE standard but not entirely sure on this. There is a truck CAFE standard this is slightly more lienent but small trucks with a small vehicle footprint are still at a disadvantage.

Ford Maverick Could this potential RAM 1200 come to the US? 1676059962184
 

RockHoundTX

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To provide some more info, I calculated the Vehicle Footprint of a Maverick as roughly 53 square feet (63" average track width times 121.1" wheel base). That means under the car CAFE standards that the Maverick needs to get just less than 42 MPG this year and a little over 43 MPG next year. It is important to note that the MPG in the CAFE standard is not the same as the MPG on the Window sticker since how MPG is measure has changed a couple of times (a 42 MPG CAFE standard is something like a 35 MPG current EPA window sticker standard).

Now if you use the CAFE truck standard, the Maverick needs to get roughly 38 MPG to meet the standard. If you assume that 38 MPG CAFE is roughly 30-32 MPG EPA, the average Maverick ECO (26 MPG EPA) does not meet the minimum and would therefore be taxed. That is the reason that Ford has to make at least some Hybrids to create offset CAFE credits. Without these credits, an AWD Maverick would add another $250 to the AWD costs just due to the additional taxes due to lower fuel economy.

So if any other car manufacturer wants to sell a small truck, they have only 3 options:

1) Have hybrid/plug-in hybrid/all electric options to create credits
2) Already have a lot of small cars that provide excess credits (i.e. Honda)
3) Pay the tax and roll it into the sales price (luxury brands do this)
 

Traegorn

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It's funny -- Ford made the Hybrid just to deal with CAFE standards, and probably never expected it'd be the more popular version of the vehicle. 😆
 
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eRock92

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To provide some more info, I calculated the Vehicle Footprint of a Maverick as roughly 53 square feet (63" average track width times 121.1" wheel base). That means under the car CAFE standards that the Maverick needs to get just less than 42 MPG this year and a little over 43 MPG next year. It is important to note that the MPG in the CAFE standard is not the same as the MPG on the Window sticker since how MPG is measure has changed a couple of times (a 42 MPG CAFE standard is something like a 35 MPG current EPA window sticker standard).

Now if you use the CAFE truck standard, the Maverick needs to get roughly 38 MPG to meet the standard. If you assume that 38 MPG CAFE is roughly 30-32 MPG EPA, the average Maverick ECO (26 MPG EPA) does not meet the minimum and would therefore be taxed. That is the reason that Ford has to make at least some Hybrids to create offset CAFE credits. Without these credits, an AWD Maverick would add another $250 to the AWD costs just due to the additional taxes due to lower fuel economy.

So if any other car manufacturer wants to sell a small truck, they have only 3 options:

1) Have hybrid/plug-in hybrid/all electric options to create credits
2) Already have a lot of small cars that provide excess credits (i.e. Honda)
3) Pay the tax and roll it into the sales price (luxury brands do this)
This might explain why Hyundai didn't launch the Santa Cruz with a hybrid as their hybrid vehicles give them plenty of credit room.

For Ford (since this is a Maverick forum after all), this might add a layer to why they seem to be pushing for EVs. Maybe they're hoping to make enough credits from EVs to offset their bread and butter: trucks. Maybe getting credits through EVs is cheaper than playing the hybridization game with their trucks. I still think they should just go with a PowerBoost option for all truck (and finally make an AWD hybrid Maverick), but I can kind of see the alternative assuming it had any ounce of truth in it.
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